International SEO & GTM Lead Market Expansion (US / GCC / Global)

Experience Required: 5 + Years in SEO & GTM, including 12 international market launches (US / GCC / Global) Vacancies: 1 Position (Market Expansion Leadership Role) Location: Indore, Madhya Pradesh Job Type: Full-Time | SEO & GTM | International Market Focus Joining Timeline: Immediate Joiners Preferred Position Overview We are looking for a seasoned International SEO & GTM Lead to drive Nway ERPs expansion into global markets (USA, GCC, and others). This is a leadership role responsible for end-to-end SEO & GTM strategy: site architecture, landing page builds, organic & paid traffic, conversion optimization, and measurable business outcomes. The ideal candidate has deep technical SEO expertise, experience in multi-country launches, analytics, CRO, and strong collaboration skills with dev, product, and marketing teams. Key Responsibilities Define international site architecture, domain strategy (ccTLD / subfolder / subdomain), URL structure, hreflang, canonical, and indexing for multiple country/language sites. Research market-specific keywords, search intent, and buyer behavior for target markets (US, GCC, others). Create localized content, build landing pages, and ensure SEO-friendly code, page speed, and UX/CRO readiness. Launch organic SEO campaigns and coordinate paid campaigns to generate initial traffic and conversion data. Implement analytics & tracking: GA4, GSC, UTM tagging, conversion goals, and dashboards. Continuous optimization: On-page SEO, content updates, backlinks, technical audits, CRO (A/B tests, heatmaps), and conversion improvements. Provide regular reports aligning SEO & GTM performance to business KPIs (leads, MQLs, conversions). Key Skills & Experience 5+ years SEO experience, including 12 full international market launches (GCC, USA, or similar). Hands-on technical SEO: domain strategy, hreflang, canonical, indexing, site architecture, crawl & index audits. Strong command over tools: Ahrefs / SEMrush, Screaming Frog / Sitebulb, page speed & Core Web Vitals, GSC, GA4, basic HTML/CSS. Proven track record: landing pages + content + SEO + CRO + conversion optimisation, delivering leads / MQLs / demo requests. Familiarity with paid advertising channels and integration with organic campaigns. Excellent collaboration & project management: ability to work with dev/product/content/marketing teams across time zones. Excellent written & spoken English; familiarity with GCC / US search & buyer patterns a plus. Nice to have: SaaS/B2B/ERP domain experience, multilingual / localization (Arabic or other). Key Result Areas (KRA) & KPIs International market SEO & GTM setup: Correct site architecture, hreflang, canonical, sitemap, robots.txt, zero critical crawl/index issues. Organic traffic growth (new markets): MoM growth in sessions, increase in indexed pages per region. Keyword visibility & SERP performance: % of target keywords in top SERP positions, improved CTR for landing pages. Landing page performance & conversions: CR target benchmark, number of leads/MQLs/demo requests, reduced bounce rate, improved session metrics. Backlink profile & domain authority: growth in referring domains, domain/page authority, overall SEO authority score trending upward. Technical health & UX maintenance: Page load time & Core Web Vitals within acceptable limits, mobile usability = zero issues. Cross channel & paid/organic synergy: CPL, ROAS, accurate UTM attribution. Reporting, insights & continuous optimization: Monthly dashboards, quarterly reviews with actionable roadmap, at least one major optimization/test per quarter. Upload Resume We are always looking for exceptional candidates. you can send us your resume at resume@nwaytech.com .