Cold email specialist & copywriter, b2b outbound

Fully Remote | Flexible Hours | Agency Experience Required About the role We run high performing B2 B cold email campaigns for a portfolio of clients across multiple verticals. We're not a tool-clicking shop. We build ICPs from scratch, run our own deliverability infrastructure, write copy that gets replies, and report on meetings booked, not opens. We're hiring a Cold Email Specialist & Copywriter who owns campaigns end to end. You'll research prospects, build lists, write the copy that lands replies, manage domain health, debug underperforming sends, and pull the levers that turn cold outreach into pipeline. This is a practitioner seat. You write the emails. You build the lists. You fix the deliverability. You're in Smartlead, Clay, and Apollo every day, not delegating to someone else. What you'll own Cold email copy that earns positive replies, subject lines, opener variants, sequences, follow-ups, and A/B tests across multiple client tones and verticals Personalization strategy, the split between static templates and 1:1 personalized lines, and how to scale the latter without losing quality ICP definition and list building across verticals you've never touched before, from research to enriched, verified contacts Non Linked In sourcing for hard to reach audiences, Instagram, Behance, niche communities, paid databases, custom scrapes, whatever the vertical demands Sending volume and throttling, keeping each domain at a steady, predictable cadence so deliverability stays healthy as list quality varies Domain infrastructure, primary and secondary domains, SPF, DKIM, DMARC, warmup, and active deliverability monitoring Campaign debugging when reply rates drop, bounces spike, or inboxes go cold, you find the root cause whether it's copy, list, or infra and fix it Multi client context switching across 5-10 active campaigns with different ICPs, value props, and tones of voice Reporting that connects sends to meetings booked, so clients see real pipeline impact Must haves Minimum 3 years running cold email campaigns at an agency, hard requirement, no exceptions Strong copywriter, you can show 5+ campaigns where your copy drove measurable positive reply rates Ability to write in multiple tones, founder led, formal B2 B, casual Saa S, etc., across different client voices Deep deliverability knowledge, SPF, DKIM, DMARC, domain warmup, spam diagnostics, sender reputation tools Active spam response playbook, you know what to do in the first hour when spam rates climb, pause, rotate, cool down, content audit Hands on fluency with Smartlead, Instantly, Apollo, and Clay or equivalents Track record of building ICPs from scratch using Linked In Sales Navigator, Apollo, scrapers, and intent signals like Meta Ad Library, Google Ads Transparency, hiring posts, funding announcements Experience sourcing audiences outside Linked In when the vertical demands it Volume and throttling discipline, you keep sends steady and protect domain reputation Strong written English, your copy lands in Western inboxes and reads native Comfort switching between 5+ client campaigns in a single day without dropping context Metrics discipline, you optimize for positive reply rate and meetings booked, not open rates Nice to haves AI/LLM usage in outbound workflows, personalization, subject line testing, reply classification Experience with Clay enrichment workflows and waterfall providers Cold calling or Linked In outreach copy as a complement to email Background working with clients across multiple verticals (Saa S, services, e-commerce, etc.) A portfolio or swipe file of cold emails that actually got replies Don't apply if Your cold email experience is in-house at one company, this role needs agency reps You report open rates as a primary metric You've never set up SPF, DKIM, or DMARC yourself You can write one tone but not adapt across client voices You only know Linked In sourcing, you've never had to find prospects elsewhere You need a campaign brief handed to you, you build the ICP and write the copy yourself You panic when 5 clients ping you on the same day Hiring process Async screener, written responses to qualifying questions Copy sample submission, write 3 cold emails for a vertical we assign 45 min interview, covers craft, deliverability, debugging, and a live ICP build exercise Paid trial campaign, you run a real campaign with our infrastructure for 2 weeks Offer, based on trial performance Why join Direct ownership of campaigns from ICP to copy to reply. Work with founders who actually understand outbound. Remote, flexible, and paid for results, not hours. .