Digital Content Executive

Job Description: Digital Content Executive Job Title Digital Content Executive Job Summary We are seeking a creative and detail-oriented Digital Content Executive to develop, manage, and optimize digital content across multiple online platforms. The ideal candidate will be responsible for creating engaging content, maintaining brand consistency, supporting digital marketing initiatives, and enhancing the company's online presence through effective content strategies. Key Responsibilities Digital Content Creation Create engaging, original, and SEO-friendly content for websites, blogs, landing pages, product pages, email campaigns, and social media platforms. Develop compelling captions, promotional copy, and digital marketing content aligned with the brand's voice. Proofread and edit content to ensure accuracy, clarity, and consistency. Develop compelling content for website banners, promotional campaigns, and other marketing collateral. Website & SEO Support Update website content, banners, landing pages, and other digital assets as required. Implement SEO best practices, including keyword optimization, metadata, and Manage and update product pricing in accordance with daily silver rates, ensuring accuracy across all digital platforms. content structuring. Conduct regular content audits to identify opportunities for improvement. Maintain regular website updates by publishing newly photographed products promptly. Upload products using search-friendly product names and keywords to maximize visibility on Google. Social Media & Digital Marketing Support Create content for social media campaigns, advertisements, newsletters, and promotional activities. Collaborate with the digital marketing team to support paid and organic marketing initiatives. Monitor content performance and recommend improvements based on engagement metrics. Required Skills Excellent written and verbal communication skills in English. Strong copywriting, editing, and proofreading abilities. Knowledge of SEO principles and content optimization techniques. Familiarity with CMS platforms such as Shopify, WordPress, or similar. Understanding of social media platforms and digital marketing concepts. Basic knowledge of Canva or other content creation tools is an added advantage. Strong organizational, time management, and multitasking skills. Key Competencies Creativity and innovation Attention to detail Communication skills Time management Analytical thinking Collaboration and teamwork Adaptability Employment Type Full-time Department Marketing / Digital Marketing Reporting To Marketing Manager / Digital Marketing Manager .