Remote Head of Demand Generation & Growth (B2B SaaS)

Note: The job is a remote job and is open to candidates in USA. LucidTrust is an AI Governance and Risk platform that assists organizations in managing their AI systems effectively. They are looking for a hands-on Fractional Head of Demand Generation to collaborate with the executive team in building and scaling a qualified pipeline for their B2B SaaS offerings.ResponsibilitiesDevelop and execute LucidTrust's demand generation strategyBuild qualified pipeline across target markets and buyer personasManage and optimize LinkedIn Ads, Google Ads, retargeting, and other acquisition channelsImprove website conversion rates and lead capture processesCreate and launch lead generation campaigns, webinars, content offers, and thought leadership initiativesEstablish marketing attribution, reporting, and funnel metricsWork closely with the founder on positioning, messaging, and go-to-market strategyContinuously test, measure, and optimize campaigns to improve performanceSkillsProven experience in B2B SaaS demand generationExperience building and managing marketing programs that generate qualified pipeline and revenueStrong understanding of LinkedIn Ads, Google Ads, content marketing, and conversion optimizationExperience working with startups or growth-stage companiesAbility to operate both strategically and tacticallyStrong analytical skills and a data-driven approach to decision-makingExcellent communication and collaboration skillsAI, cybersecurity, governance, risk, compliance, or regulatory technology experienceExperience selling into financial services, insurance, healthcare, or other regulated industriesFamiliarity with executive-level buyers including Chief Risk Officers, Compliance Leaders, CISOs, and AI Governance stakeholdersBenefitsRemote (U.S. preferred)Flexible hoursOpportunity for long-term engagement as the company growsCompany OverviewAI is being adopted faster than governance and risk can keep up. LucidTrust helps organizations inventory, monitor, and govern AI with confidence. It was founded in 2025, and is headquartered in , with a workforce of 2-10 employees. Its website is https://www.lucidtrust.ai/. Apply To this Job .