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Senior Brand Manager

Công Ty Cổ Phần Sữa Quốc Tế Lof · Ho Chi Minh

📅 12/08/2026
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1. Brand and Product Portfolio Strategy Development Develop brand development strategies for specific product categories (e.g., STC/Ecolean, HDPE). Manage P&L, sales, profitability, and market share for the category. Formulate annual plans, marketing budgets, and growth strategies. Propose pricing strategies, SKU portfolios, and brand positioning. 2. New Product Development (NPD) Management Coordinate with R&D,... Qualifications/Degrees/Certificates Education: Bachelor’s degree or higher in Marketing, Business Administration, Economics, or a related field. Work Experience (years, field) Experience: Minimum of 5 years in FMCG marketing, including at least 1 year as a Senior Brand Manager or 2–3 years as a Brand Manager (or equivalent). Preference given to candidates with experience in...
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