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The Media Leader will be responsible for developing and executing a comprehensive integrated media strategy. This role requires a strategic thinker who can bridge the gap between Digital (Performance/Online) and Offline (OOH, TV, LED, etc.) channels. Another key focus of this position is managing and evaluating Partnerships and Sponsorships to ensure brand investments deliver... • Experience: 5-7 years in Media planning/buying, with at least 2 years in a leadership role (Brand-side or Agencies preferred). • Bachelor’s degree in Marketing or related fields. • Technical Expertise: Deep understanding of the Vietnamese media landscape, including both Digital performance metrics and Offline placement strategies. • Strategic Thinking: Ability to analyze market trends and consumer...