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Associate IT Manager - CRM Analytics & Customer Insight

Công Ty Cổ Phần Sữa Quốc Tế LOF · Ho Chi Minh

📅 12/08/2026
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1. Customer Insight & CRM Analytics • Own customer analytics and continuously evolve segmentation models (RFM, lifecycle, value, category and behavioral) across LOF's customer base. • Generate actionable insights on acquisition, retention, customer lifetime value, churn and cross-sell opportunities to support commercial growth. • Analyze promotions, pricing, loyalty and channel performance to identify growth opportunities, margin... Education & Experience • Bachelor’s degree in business, Marketing, Economics, Data Analytics, Information Systems, Computer Science, Statistics, or a related field. • Minimum 5 years of experience in CRM, Customer Analytics, Commercial Insights, or Business Intelligence, with hands-on experience in CRM, CDP, or Loyalty platforms. • Experience in FMCG, Retail, F&B, or E-commerce is...
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