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• Develop content strategies in collaboration with your cross-functional partners in Marketing, Publicity, Social, Product and Content to align on the title-specific creative needs • Leverage your deep editorial and creative expertise to solve business opportunities through authentic visual storytelling and compelling photo and audio-visual assets • Optimize the production cycle to meet the creative needs, while driving seamless communication from set to key stakeholders • Lead the creation of engaging narratives that tell the 'story behind the story', conducting in-depth interviews with on-screen and off-screen talent to shape narratives that elevate the campaign • Read scripts to plan, hire, and supervise unit photographers and video crews for capturing the best on-set assets, while fostering strong industry relationships • Produce photo and video content for editorial photoshoots and events that drive campaign messaging and foster conversation