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Accountabilities Develop creative, persuasive advertising copy for Meta and Google campaigns across multiple clients and industries. Write conversion-focused landing page copy designed to engage audiences and drive meaningful actions. Adapt tone, messaging, voice, and style to match different brands, target audiences, and campaign objectives. Create compelling headlines, advertising messages, and SEO-friendly content that capture attention and communicate value clearly. Collaborate with team members on creative concepts, campaign direction, and messaging strategies when required. Incorporate feedback efficiently and refine copy through multiple iterations while maintaining quality and consistency. Manage multiple writing assignments, revisions, and deadlines independently. Apply a performance-oriented mindset to copywriting, considering engagement, clicks, conversions, and other campaign outcomes. Requirements Proven experience writing advertising copy for Meta, Google, and landing pages. A strong portfolio demonstrating results-driven copywriting across different clients, industries, or campaigns. Experience developing headlines, marketing content, and SEO-friendly copy. Excellent written English, with the ability to communicate ideas clearly, naturally, and persuasively. Strong understanding of digital advertising principles and conversion-focused messaging. Ability to adapt writing style and tone to different brands, audiences, and marketing objectives. Strong attention to detail and commitment to producing polished, high-quality copy. Ability to work independently, manage deadlines, and handle feedback and revisions professionally. Creative and strategic thinking, with a strong instinct for messaging that encourages audiences to engage and convert.