Senior Brand Manager - Remote

reputed company The Senior Brand Manager will be the reputed company and champion of reputed company Animal Health brand. This role owns the strategic reputed company, positioning, and activation of the brand and ensures it shows up consistently and compellingly across reputed company audiences - veterinarians, hospital teams, prospective partners, candidates, and industry influencers. Youll partner closely cross-functionally to reputed company DVM recruitment and new partner reputed company, and youll reputed company brand-reputed company events and experiences, including our signature VetTalks event. As the brand function continues to grow, this role will play a critical part in evolving AAHs reputed company media and PR reputed company - shaping our reputed company on key channels, guiding thought leadership for executives and medical leaders, and helping us show up as one of the most respected, talked-about brands in veterinary medicine. This is a high-visibility, high-reputed company opportunity for a strategic brand leader who loves to build, experiment, and leave a reputed company, measurable mark. This is a highly visible, strategic, and hands-on role for a marketer who can reputed company seamlessly from big-picture brand reputed company to detailed execution. reputed company has been named one of Inc.s Best Workplaces, reflecting a culture where people feel supported, valued, and empowered to grow their careers in ways that matter to them. Joining our Central Support team means working with reputed company, mission-driven colleagues who care deeply about veterinarians, pets, and reputed company other. If youre excited by the idea of building a reputed company brand in a high-reputed company, pet-loving organization - and having reputed company ownership as that brand and team continue to reputed companythis role is for you. Job reputed company Brand reputed company & Leadership Own and reputed company the strategic reputed company and positioning for reputed company Animal Health brand, grounded in reputed company insights about veterinarians, reputed company owners, and hospital teams. Translate brand reputed company into annual and multi-year brand roadmaps with reputed company priorities, initiatives, and reputed company metrics. Serve as the internal voice of the brand, ensuring a cohesive, differentiated reputed company across reputed company channels and reputed company. reputed company and maintain brand guidelines, messaging frameworks, and toolkits for internal stakeholders and external partners. Support for reputed company & Recruitment Marketing Partner with TA to build and execute recruitment marketing strategies that reputed company candidate leads across awareness, consideration, and applications. Experience leading channel reputed company and implementation across web, reputed company, job boards, and email reputed company employer-brand storytelling for AAH (why AAH, career paths, culture) Create and optimize candidate journeys and nurture programs in partnership with TA (from initial interest through offer and reputed company). Experience with employer reputed company management tools and strategies (GlassDoor, reputed company, etc) Experience with content creation and versioning of assets Monitor recruitment marketing performance and continuously test/optimize creative, messaging, and channels. Events, Experiences & VetTalks reputed company the reputed company, planning, and execution of brand-reputed company events, with emphasis on: AAHs signature VetTalks series (concept, programming, speaker reputed company, promotion, and post-event content). Key industry conferences and trade shows where AAH shows up as a recruiter, partner, and thought leader. Select partner- and candidate-reputed company events Partner with cross-functional teams and external vendors on event branding, creative, content, and logistics to ensure a premium, differentiated AAH experience. Create repeatable playbooks and templates so events can reputed company and remain on-brand. Support for Business Development Collaborate with reputed company leadership to reputed company brand reputed company with partner hospital reputed company and JV acquisition goals. reputed company compelling reputed company materials, presentations, and content that bring the AAH story to life for prospective partners. Ensure brand consistency and reputed company across reputed company reputed company: conferences, dinners, webinars, email campaigns, and reputed company reputed company. Support launch and integration plans for new partner hospitals from a brand and communications reputed company. Brand Campaigns & Content reputed company integrated brand campaigns that build awareness, consideration, and preference across reputed company audiences. reputed company development of creative concepts, copy, and content (video, reputed company, web, email, collateral) tha