Social Media, Content Manager

Job Description: Create daily social content across LinkedIn and Meta that tells the Digitail story through customer voices, product innovation, and thought leadership. Film and edit short-form videos using tools like Riverside, Descript, and CapCut; transform interviews and long-form videos into punchy social clips, reels, and carousels. Interview veterinarians, practice managers, and tech-forward clinics to produce authentic, emotionally engaging stories from the front lines of animal care. Work closely with marketing leadership to turn company milestones, product updates, and events into high-performing social moments. Build and manage Digitails voice across LinkedIn, Instagram, Facebook, and emerging channels (e.g. TikTok or YouTube Shorts). Develop content calendars and creative campaigns that balance education, humor, and thought leadership. Monitor engagement trends and adapt content strategies to optimize reach, engagement, and share of voice. Slice, remix, and repurpose existing video and podcast content into platform-native formats. Travel to U.S. veterinary conferences, trade shows, and customer sites to film on-location interviews, capture event highlights, and produce 'real world' storytelling moments. Partner with our event marketing and customer success teams to ensure the Digitail brand shows up authentically and memorably wherever we go. Collaborate with agency partners and freelancers on larger shoots and paid social campaigns. Experiment with new content formats and viral hooks to make Digitail stand out in the B2B veterinary space. Partner with the broader marketing team to ideate campaigns that integrate social, events, and customer advocacy. Track performance metrics and continuously optimize for growth, engagement, and pipeline influence. Requirements: 35 years of experience in social media or content marketing, ideally at a fast-growing B2B SaaS company or creative agency. Proven track record of creating viral or high-performing video content you know how to hook attention in the first three seconds. Deep familiarity with LinkedIn, Instagram, Meta, and short-form video platforms (bonus if youve tested emerging channels). Comfort with tools like Riverside, Descript, CapCut, Canva, or Adobe Premiere to edit and produce assets independently. Excellent interviewing and storytelling skills you can make anyone (including yourself) comfortable on camera. Creative instincts for visual design, copy, and tone you know what feels native to each platform. A builder mindset: youre energized by testing, learning, and iterating quickly. Willingness to travel across North America (1020%) to capture real customer stories and event footage. Bonus: experience in healthcare, pet care, or mission-driven tech brands. Benefits: Help shape how an entire industry talks about technology, innovation, and care. Enjoy a remote-friendly culture with opportunities for travel, creative freedom, and rapid career growth. Apply To this Job Company : Digitail Salary : Full-time .