Social Media Manager (Gondia)

Job Title: Social Media Manager (Video Content Focus) Location: [Your City] Industry: uPVC Profile Manufacturing / Building Materials Job Summary: We are looking for a creative and execution-driven Social Media Manager who can capture, create, and manage engaging content from our manufacturing plant and project sites. The ideal candidate should be comfortable working on-ground, recording real-time activities, and turning them into high-quality content for digital platforms. Key Responsibilities: 1. Content Creation & Strategy - Plan and execute social media content aligned with brand positioning - Develop content ideas showcasing manufacturing processes, product quality, installations, and site work - Create reels, short videos, and informative posts highlighting uPVC profiles and applications 2. Video Recording & On-site Coverage - Visit manufacturing plant regularly to capture production activities - Record real-time videos of extrusion, finishing, packaging, and quality checks - Capture project site installations, before/after transformations, and client testimonials - Identify visually appealing processes and moments for content 3. Video Editing & Post-Production - Edit videos for platforms like Instagram, YouTube, and LinkedIn - Add captions, transitions, voiceovers, and background music - Optimize videos for engagement (hooks, short formats, trending styles) - Maintain consistent brand tone and visual identity 4. Social Media Management - Manage daily posting across platforms (Instagram, Facebook, LinkedIn, YouTube) - Write engaging captions and use relevant hashtags - Monitor comments, messages, and audience engagement - Track performance metrics and optimize content strategy 5. Coordination & Execution - Coordinate with production and sales teams to plan shoots - Ensure minimal disruption while capturing factory operations - Stay updated with industry trends and competitor content Required Skills & Qualifications: - Proven experience in social media management and video content creation - Hands-on experience with video editing tools (e.g., Premiere Pro, CapCut, VN, etc.) - Good understanding of lighting, angles, and mobile videography - Ability to work independently in factory and site environments - Basic knowledge of construction/building materials is a plus - Strong storytelling and visual sense Preferred Traits: - Comfortable being on the shop floor and outdoor sites - Proactive in identifying content opportunities - Creative thinker with practical execution ability - Consistent and disciplined in content output KPIs (Performance Indicators): - Content consistency (posts/reels per week) - Engagement rate (likes, shares, comments) - Video views and reach - Lead generation through social platforms - Growth in followers and brand visibility Why Join Us: - Opportunity to build a strong industrial brand presence - Creative freedom to experiment with content - Direct impact on company growth and marketing Job Types: Full time, Permanent Compensation: 11,605.94 - 16,550.79 per month Work Location: In person .