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Event Marketing Executive

MV Publication · All India

📅 20/08/2026
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Key Responsibilities Develop and execute marketing strategies for upcoming events and programs.Identify and approach potential sponsors, exhibitors, partners, and participants.Generate leads through calls, social media, email, networking, and other marketing channels.Promote event sponsorship packages and advertising opportunities.Maintain regular communication with clients, sponsors, and business partners.Coordinate with the creative and media teams for promotional campaigns and marketing materials.Assist in developing event promotions, presentations, proposals, and sponsorship decks.Follow up with leads and convert prospects into confirmed clients or participants.Maintain accurate records of leads, client communications, follow-ups, and sales.Support event registration and participant coordination.Attend networking events, business meetings, and promotional activities when required.Coordinate with the event operations team to ensure smooth execution of marketing commitments.Monitor competitor activities and identify new marketing opportunities.Achieve assigned monthly marketing, lead-generation, and sales targets.Prepare regular reports on marketing activities, leads, conversions, and revenue.Required Skills & Qualifications Bachelor's degree or equivalent qualification in Marketing, Business Administration, Communications, or a related field.Experience in event marketing, sales, media, advertising, or business development is preferred.Excellent communication and interpersonal skills.Strong presentation, negotiation, and convincing abilities.Good knowledge of social media and digital marketing platforms.Ability to generate leads and maintain strong client relationships.Target-oriented and proactive approach.Good organizational and follow-up skills.Ability to work independently as well as part of a team.Knowledge of Malayalam and English is preferred; additional languages are an advantage.Key Performance Indicators (KPIs) Number of qualified leads generated.Sponsorship and advertising revenue achieved.Event registrations and participation.Lead-to-client conversion rate.Client retention and relationship development.Achievement of monthly and event-specific sales targets.Reporting The Event Marketing Executive will report to the Marketing Manager / Head of Marketing and coordinate closely with the Event, Sales, Creative, and Media Production Teams. Compensation Salary and incentives will be based on experience, qualifications, and company policy. Performance-based incentives may be provided based on achievement of assigned targets. Compensation: 15,000.00 - 35,000.00 per month Benefits: Cell phone reimbursementWork Location: In person .
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