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Position Title Area Manager Farm Solutions Purpose of the Position (Job Summary) To contribute to the achievement of Sales Targets as set through effective sales techniques; promotional campaigns and Customer Interaction to create, maintain and develop awareness about the product line. Key Individual Accountabilities OPERATIONAL Sales and Collection Monitor & successfully execute sale of all products to achieve set targets Inform customers of pricing, discounts on products and motivate channel partners to achieve targets Ensure timely placement of products in the market Ensure achievement of collection targets Demand Generation/Sales Promotion Develop demand generation field activity plan in consultation with MDOs Participate in all field campaigns as per norms Key Interactions Internal External FA RM/ZM MDO (Executives) Customers Companys wholesalers and Retailers Technical & Behavioral Skills & Knowledge Technical knowledge of the product line of agricultural Inputs.- seeds, fertilizers and pesticides Cropping and rain patterns of the region Sale techniques Knowledge of competitors products and current market strategies. Key Performance Indicators Peformance Vs Target Competencies Agile Towards Change and Innovation, PL1Brand Maintenance, Module ABuilds a Performance & Development Culture , PL1Builds Partnership with Stakeholders, PL1Distribution and Channel Management, Module AExecutes Efficiently , PL1Focused on Achieving Results, PL1Knowledge of Raw Materials, Module AMarket understanding and development, Module ASales Process Management, Module BThinks Strategically and Acts Decisively, PL1 .