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Description: 1) Call Centre & Lead Management Manage the entire Lead Management Call Centre operations, ensuring optimal call centre manpower productivity. Drive day-to-day Call Centre activities and implement new initiatives to improve performance. Coordinate with the IT team on new initiatives and system-related projects. Ensure quality lead generation and conversion. 2) Campaign Management Plan, execute and monitor Inbound & Outbound calling campaigns, and digital campaigns through SFMC across Text Message, WhatsApp, Voice Bot, Interactive Voice (IVR), and Emailer to maximise lead generation & conversion. Track campaign performance basis data analytics and refine strategy accordingly.