Meta Ads Executive

Company Description The Insignia Consultant ( www.theinsigniac.com ) is dedicated to helping businesses grow through cutting-edge digital marketing strategies. Our expert team specializes in SEO, social media marketing, PPC advertising, content marketing, and web design to ensure your brand thrives in the competitive digital world. We pride ourselves on delivering measurable outcomes and fostering long term client relationships. Role Description This is a full-time, on-site role for a Meta Ads Specialist based in Nagpur. The Meta Ads Specialist will develop, execute, and optimize paid advertising campaigns across various digital platforms. The role includes monitoring ad performance, managing budgets, conducting keyword research, and analyzing data to enhance campaign effectiveness. Qualifications Expertise in Paid Advertising Platforms including Google Ads, Facebook Ads, and other social media advertising toolsStrong skills in Keyword Research, Campaign Optimization, and Budget Management for digital ad campaignsExperience with Performance Metrics Analysis, A/B Testing, and Reporting to optimize ad spend and effectivenessFamiliarity with Digital Marketing principles and the ability to align ads with broader marketing strategiesProficiency in tools like Meta Business Suite and other analytics softwareStaying updated on the latest digital advertising trends and platform updatesA Bachelor's degree in Marketing, Business, Communications, or related field; relevant certificationsStrong problem-solving abilities with attention to accuracy and detail .