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Social Media Marketing Manager (Freelance | Part-time) About Paalam Paalam is a fast-growing Swiss Tech startup building a premium relationship platform for the global Tamil community. We combine technology, psychology and data to help people build meaningful relationships. As Paalam grows, we also expect our social media and marketing team to expand. For the right person, this role therefore offers the opportunity to take on increasing responsibility and potentially grow into a Head of Social Media Marketing position over time. The role initially starts as a freelance position of approximately 20 hours per week. For the right candidate, we're happy to transition to a full-time role immediately or, at the latest, from November. What you'll do Social Media & Content Own and grow our Instagram, TikTok and other relevant channelsCreate high-quality Reels, Carussels, short-form videos, posts, stories and ad creativesIndependently take content from idea to finished videoDevelop strong hooks, storytelling concepts and recurring content formatsBuild and manage the content calendarIdentify trends and turn them into relevant content quicklyUse AI and modern creative tools to improve content quality and speed Meta Ads & Digital Growth Create and manage Meta Ads campaignsDevelop and test creatives, audiences and campaign conceptsCombine organic social media with paid acquisitionUse campaign insights to continuously improve content and advertisingDevelop new ideas for acquiring relevant users digitallyWork with our Business Analyst to turn user and marketing data into better campaigns International Expansion Help develop digital go-to-market strategies for new countriesResearch Tamil communities, creators and digital channels in new marketsAdapt campaigns and messaging to different audiencesTest new markets through digital campaigns and creative experiments Who we're looking for 3+ years of relevant experience in social media, digital marketing or growth, or exceptional demonstrated talentExcellent written and spoken English and TamilThe content will be in German first, and later in French and English. It can be translated and supported using AI.Excellent short-form video creation and editing skillsStrong portfolio of social media and video contentHands-on experience with Instagram and TikTokPractical experience with Meta AdsStrong creative, storytelling and copywriting skillsComfortable with modern AI and creative toolsStrong understanding of Tamil cultureIndependent, proactive and comfortable challenging ideas We are not looking for someone who only develops strategies or coordinates content. You should enjoy creating outstanding content yourself. Why this role Work directly with the founder from day oneHigh creative ownership and freedom to experimentOpportunity to shape Paalam's social media and digital growth strategyBe part of a fast-growing Swiss startup with a global Tamil audienceFlexible remote work with high ownership and real impactClear opportunity to become a long-term member of our core team .
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Four employers are posting at scale: SIMPLE RECRUIT (1,205 jobs), ROYAL ORG PTE. LTD. (795), SKILLMATCH RECRUITMENT (435), and jobgether (371). If you see a job from one of these names, you're looking at a company that hires marketing roles repeatedly. That's a signal of stability—and a chance to learn their hiring patterns across multiple openings.
In your interview, expect this question: 'Tell us about a time you measured the success of a campaign.' Marketing hiring managers ask this because they want proof you think in metrics, not hunches. Come with a real example—conversions, clicks, revenue, engagement rate, cost per acquisition—pick the metric that mattered most. Show you track what you do.
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