Business Development Associate, US Market (Mumbai)

About Us: Pepper Content is a leading content platform that connects talented content creators with businesses in need of high-quality content. Our mission is to help brands tell their stories through impactful content that drives engagement and growth. Job Description: Were looking for a motivated and goal-driven Sales Development Representative (SDR) to join our India team. Youll play a critical role in the top-of-funnel sales process by generating, qualifying, and nurturing leads for the sales team. If you're passionate about connecting with people, identifying potential clients, and setting the stage for high-impact sales conversations, this is the role for you. Key Responsibilities: - Research, identify, and reach out to potential leads via cold calls, emails, and LinkedIn. - Qualify inbound and outbound leads to assess potential fit based on predefined criteria. - Set up discovery meetings for Account Executives and help build a strong pipeline. - Use CRM tools to track activity, update lead information, and maintain accurate records. - Collaborate with marketing to support lead generation campaigns and follow-up efforts. - Gather market intelligence and prospect feedback to improve outreach strategies. - Achieve or exceed monthly targets for qualified meetings and outreach activity. Qualifications: - 13 years of experience in a sales or lead generation role, preferably in B2B or SaaS. - Excellent verbal and written communication skills. - Comfortable with cold outreach and handling objections. - Solid organizational and time-management skills. - Proficiency with CRM tools (e.G., Salesforce, HubSpot) and sales engagement platforms. - Self-starter attitude with a high level of ownership and accountability. - Familiarity with the Indian B2B market is a plus. Why Join Us - Work with a passionate and high-performing sales team. - Opportunity to grow into a full-cycle sales or account executive role. - Competitive compensation and performance-based incenti .