Remote Social Media Marketer Healthcare (Part Time)

Note: The job is a remote job and is open to candidates in USA. The Experiential Group is an award-winning experiential marketing agency recognized for its innovative marketing initiatives. They are seeking a Freelance Social Media Marketer to manage and execute marketing strategies for a healthcare client within the optometry community, focusing on brand growth and engagement through various marketing channels.ResponsibilitiesHelp elevate and grow the brand through marketing initiatives tailored to the optometry communityManage and maintain social media, email marketing, and select print advertising effortsAssist with developing and executing marketing campaigns, including seasonal promotions and discount code initiativesCoordinate content creation by preparing clear, organized creative briefs for the design teamEnsure marketing materials align with established brand standards and messagingCreate and distribute surveys to gather feedback from past and current registrants and identify opportunities for improvementMonitor marketing performance and recommend ideas to increase engagement and grow the audienceWork independently, taking ownership of assigned marketing projects while collaborating with internal stakeholders as neededSkillsMinimum 35 years of experience in social media, digital marketing, or brand marketingExperience developing and executing marketing campaigns across social media and email platformsExperience building brand awareness and audience engagement through strategic content planningExperience creating marketing briefs and collaborating with designers or creative teamsStrong attention to detail and ability to manage and prioritize multiple projects simultaneously with excellent organizational skillsStrong written and verbal communication skillsDemonstrated ability to work independently in a remote environment while managing priorities effectivelyBachelor's Degree preferred; Marketing, Communications, or related field preferredExperience marketing to healthcare professionals or within the healthcare industry is a plusFamiliarity with social media scheduling platforms, email marketing software, and Canva or Adobe Creative Suite is a plusCompany OverviewWe are an Experiential Marketing Agency bringing brands to life in extraordinary ways. #ExperienceTXG It was founded in 2017, and is headquartered in Brooklyn, New York, USA, with a workforce of 11-50 employees. Its website is https://theexperientialgroup.com. Apply To this Job .