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Marketing Intelligence Lead

Accenture · Bangalore

📅 11/08/2026
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Marketing & Growth Solutions Leader Management Level: 07 Manager Strategic offering/product planning expertise, including market and customer insight, competitive analysis, data-driven business cases, and clear value propositions to shape vision and roadmap. Strong marketing and personalization domain knowledge and hands-on familiarity with relevant Google Cloud services (e.g., Google Marketing Platform, Google Analytics, BigQuery, Looker), including working knowledge of Gen AI concepts and enterprise use cases (e.g., Proven ability to define and execute end-to-end go-to-market strategies, including packaged offers, launch management, and development of sales and marketing assets. Ability to lead through influence in a matrixed organization: manage cross-functional stakeholders (sales, delivery, marketing, alliance), partner alliances, and communicate with executive presence. Experience: 12+ years of experience in product management, product marketing, or solution ownership roles within marketing (customer intelligence, advertising, personalization, acquisition). Relevant Google Cloud certifications are highly desirable. Bachelor's degree in a technical or business-related field; Master's degree is a plus. Reinvent how marketing and personalization operate in an agentic, data driven world. Accenture is seeking a marketing leader to shape how organizations drive growth through intelligent, personalized customer experiences. You will help marketing teams move rapidly from insight to activationenabling smarter acquisition, more relevant engagement, and real-time optimization. As Marketing & Growth Solutions Leader, you will guide the strategy and evolution of a proven portfolio of productized marketing solutions that apply agentic AI, customer data platforms, and modern marketing technology together with ecosystem partners, such as Google Cloud. This is an opportunity to lead at the intersection of marketing, AI, and technologydriving rapid innovation that maximizes impact for clients. Own the offering strategy and roadmap for Customer Intelligence & Growth solutions that drive acquisition, engagement, and revenue. Build and scale offerings by identifying priority customer problems, designing MVPs/POCs, piloting with lighthouse clients, and creating reusable assets (playbooks, accelerators, packaged demos, POVs) to reduce time-to-value. Lead market, customer, and competitive intelligence across personalization, MarTech, and marketing AI landscapes; translating insights into differentiated positioning, marketing use cases, and roadmap priorities. Serve as a marketing thought leader and evangelist through internal and external channels (e.g., Develop the go-to-market (GTM) strategy and assets, including core messaging, value proposition, commercials, products, launch planning, and coordination with marketing, sales and alliances. Act as a domain SME in marketing and personalization to support strategic sales pursuits, including opportunity shaping, sales enablement, solution positioning, and proposal development. Track performance against defined KPIs (e.g., Partner closely with ecosystem partners, including Google Cloud and product teams to align roadmaps, co-innovate on capabilities, and accelerate joint GTM motions. .
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