Paid Search Specialist (Google Ads | B2B Lead Generation)

Role OverviewWe're looking for a hands-on Paid Search Specialist who thrives on building and optimizing Google Ads campaigns that generate high-quality B2B leads across international markets. You'll play a key role in scaling our global candidate acquisition engine by owning high-intent Google Search campaigns while collaborating closely with our Creative and Growth teams to continuously improve performance.What You Will DoPlan, manage, and optimize Google Ads (Paid Search) campaigns while supporting paid media initiatives across Meta and LinkedIn. Own keyword strategy, bidding strategies, match types, and search intent optimization to drive high-quality candidate acquisition.Why It Might Be a FitTo be successful in this role, you'll have proven hands-on experience running Google Ads (Paid Search) campaigns for B2B businesses across multiple international markets. You'll analyze campaign performance and transform data into actionable recommendations that improve acquisition efficiency.Requirements36 years of hands-on experience managing Google Ads (Paid Search) campaignsProven experience running B2B paid media campaigns with a strong focus on lead generation and performance marketingExperience managing and optimizing campaigns across multiple international markets, regions, or global audiencesStrong understanding of keyword research, search intent, match types, bidding strategies, and conversion optimizationProven success improving campaign performance while reducing CPL, CPA, and acquisition costsExperience managing Google Ads campaigns end-to-end, from campaign setup through optimization and reportingExperience with Meta Ads and/or LinkedIn AdsStrong analytical mindset with experience using Google Analytics, Looker Studio, Mixpanel, or similar reporting toolsComfortable managing and scaling paid advertising budgets across multiple channelsExperience collaborating with Creative teams to develop high-converting advertising assetsFamiliarity with emerging advertising platforms such as Reddit Ads, X Ads (Twitter), or TikTok AdsHighly autonomous, organized, and comfortable working in a remote-first environmentBenefitsCompetitive salariesLong-term career opportunitiesChance to work with some of the most innovative companies across Europe and the United StatesOriginally posted on Himalayas Apply To this Job .