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Business and Financial Management - - Branch Profitability - Portfolio Management - Credit Quality demonstrated by non starters, delinquency and Current Customer Acquisition - Growth in volume funding - 100% LI activation for all months - Contribution to revenue - Maintenance of average IRR Customer Focus - - Retention and Exit of customers - No.of customers to whom top-ups are given People / Team - - Attrition in the branch No.of employees groomed to the next level Process / Quality Improvement - - Maintenance of all registers and statutory requirements - Branch Audit rating Branch Administration / Hygiene Expertise required/ Domain Knowledge: a) Having handled channels before b) Understanding of PL business c) Knowledge of local market conditions d) Competitor knowledge e) Knowledge of no. of channels servicing the different financial institutions f) Ability to differentiate between PD / DSA / DST / PPC .