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Roles & Responsibilities: Define and manage the product roadmap for CRM, resident platform, and internal workflow tools. Lead integration planning and delivery for APIs connecting CRM with accounting/finance systems, leasing systems, and property management systems Own product backlog prioritization, sprint planning support, testing coordination, and release readiness with technology partners Manage external vendors, app developers, UX/UI designers, and system integrators to ensure timely and quality delivery Oversee resident app features such as onboarding, announcements, event/community functions, chat or messaging, service requests, notices, surveys, and engagement tools Drive improvements in user experience, adoption, retention, and resident satisfaction through data-driven iteration Establish reporting and dashboard requirements to support management visibility on leasing, occupancy, resident engagement, and operational performance Ensure data governance, access control, system reliability, and proper documentation across all digital tools and integrations Support change management, internal training, and adoption across business units Requirements: More than 5 years of experience in digital product management, product ownership, CRM systems, data analytics and systems implementation Degree in Business, Information Systems, Computer Science, Digital Product, Engineering, or related discipline Experience managing API-based integrations and working with external software vendors or development teams Experience with residential, hospitality, co-living, serviced apartment, or property-related operations is highly preferred Excellent interpersonal and communication skills with attentive, confident and professional personality Solid organizational skills, superior attention to detail and strong multitasking abilities which enable the completion and juggling of many tasks and responsibilities in a fast-paced environment Ability to think outside the box and find effective solutions Adept at investigating problems and fixing them in the most efficient way possible Knowledgeable in Power BI or equivalent, SQL, relational databases, plus one or more programming languages. Any prior experience with Microsoft ERP an advantage Innovative, self-motivated and passionate individual with strong analytical and problem-solving skills Experience in client-side project management for residential or hospitality assets Exposure to co-living, serviced apartments, or rental residential repositioning Commercial mindset with sensitivity to tenant experience, brand standards, and operational readiness Hands-on, organized, detail-oriented, and able to work under pressure and tight deadlines