Product Management Trainee

About the Role We are looking for high-potential graduates to join our Product Management team as Product Management Trainees. You will work closely with our global advertising business and gain hands-on experience across Meta, Google, TikTok, DSPs, and our proprietary advertising platforms. You will be exposed to product management, advertising operations, data analytics, growth strategy, and ad technology. This is not a traditional administrative management trainee role. We are looking for future product leaders who can understand business, data, technology, and user needs, and eventually take ownership of core advertising or growth products. You will work directly with product, advertising operations, engineering, data, and algorithm teams to solve real business problems and build products from 0 to 1. Key Responsibilities 1. Advertising Product Development * Learn and understand the advertising logic and product ecosystems of major platforms such as Meta, Google, TikTok, and DSPs. * Participate in product planning, requirements analysis, and feature design for advertising platforms and internal campaign management tools. * Assist with user/business research, problem analysis, product prototyping, and PRD documentation. * Participate in building new products from 0 to 1 and continuously improving existing products. 2. Advertising Strategy & Growth Products * Develop an understanding of key advertising processes, including budget allocation, bidding, creative management, audience targeting, and campaign management. * Analyze advertising performance and identify issues affecting key metrics such as CTR, CVR, CPA, ROAS, and LTV. * Assist in designing and optimizing features such as automated bidding, budget management, creative management, and strategy recommendations. * Use data and business insights to identify opportunities to improve advertising efficiency and ROI. 3. Data & Attribution * Learn the fundamentals of advertising attribution, MMPs, data tracking, and performance measurement. * Help map data flows across impressions, clicks, installs, purchases, retention, and LTV. * Work with engineering, data, and advertising teams to ensure accurate and timely data collection and transmission. * Translate data insights into actionable product improvement recommendations. 4. Cross-functional Project Execution * Work with advertising operations, engineering, data, and algorithm teams to translate business problems into product requirements. * Follow projects through development, testing, launch, and performance evaluation. * Gradually develop product thinking, project management skills, and business judgment through hands-on projects. 5. Structured Training & Rotation * Participate in structured learning and project rotations across product, advertising operations, data, and growth. * Work with experienced mentors and gradually take ownership of small product projects. * Build a systematic understanding of global advertising, internet growth, data analytics, and product management. Requirements 1、 Basic Qualifications * Bachelor's or Master's degree, with 0–2 years of full-time work experience. Outstanding fresh graduates are welcome to apply. * Open to all academic backgrounds. Degrees in Computer Science, Software Engineering, Information Systems, Mathematics, Statistics, Economics, Finance, Business Analytics, Marketing, or related fields are preferred. * Strong interest in internet products, digital advertising, global markets, or growth. * Strong analytical and logical thinking skills. * Ability to quickly learn unfamiliar businesses, technologies, and platforms and break down complex problems into structured solutions. * Strong communication and cross-functional collaboration skills. * High ownership, initiative, and ability to drive tasks to completion. * Good working proficiency in English, with the ability to read English product documentation, technical materials, and advertising platform resources. 2、What We Value Most * Product mindset: You naturally think from user and business needs rather than simply executing instructions. * Data mindset: You enjoy using data to identify problems, test hypotheses, and find opportunities. * Business sense: You are interested in metrics such as ROI, cost, revenue, and LTV. * Technical curiosity: You do not need to be a programmer, but you should be comfortable learning concepts such as APIs, data flows, and system logic. * Learning agility: You can quickly build knowledge in unfamiliar domains. * Execution: You are capable of turning ideas into real products and measurable results. Preferred Qualifications Any of the following would be a strong plus: * Internship experience in product management, growth, internet, or digital advertising. * Experience using or researching advertising platforms such as Meta, Google, or TikTok. * Exposure to global advertising, gaming, social, e-commerce, fintech, or other internet businesses. * Experience with SQL, Python, Excel, Power BI, Tableau, or other data analytics tools. * Experience with product projects, business analysis projects, entrepreneurship, or product management coursework. * Experience independently building an app, website, SaaS product, or other digital product. * Experience with AI, automation tools, data platforms, or AdTech-related projects. * Strong English communication skills or international study/project experience. Training & Career Development We aim to develop this role into a core talent pipeline for the company. You will receive: * Mentorship: One-on-one guidance from experienced product or business leaders. * Business Rotation: Exposure to advertising operations, product management, data, and growth. * Real Ownership: Direct involvement in our global advertising platform and core product initiatives. * Accelerated Growth: Gradually take ownership of product modules and business projects based on your capabilities. * Career Path: Product Manager / Growth Product Manager / Data Product Manager / Advertising Strategy Product Manager / Product Lead. If you are excited about Product + Global Advertising + Data & Growth + AI/Automation, and want to build strong business and product capabilities early in your career, we would love to hear from you.