Affiliate Specialist

We are seeking a proactive and results-driven Affiliate Specialist to support the planning, execution, and optimization of affiliate marketing campaigns. This role is responsible for managing affiliate partners, creators, KOLs, publishers, and affiliate platforms to drive measurable business outcomes including sales, GMV, ROAS, and customer acquisition. The ideal candidate has strong knowledge of affiliate marketing, influencer commerce, e-commerce ecosystems, and performance marketing. They are analytical, organized, and capable of managing multiple campaigns while building strong relationships with partners and stakeholders. KEY RESPONSIBILITES: Affiliate Campaign Management Plan, execute, and manage affiliate marketing campaigns across e-commerce and social commerce platforms. Coordinate campaign timelines, deliverables, tracking links, promo codes, and reporting. Ensure campaign execution aligns with client objectives and performance KPIs. Partner & Creator Management Recruit, onboard, and manage affiliate partners, KOLs, creators, publishers, and MCNs. Build and maintain strong relationships with affiliate partners to maximize performance. Support negotiations regarding commissions, incentives, and campaign participation. Performance Optimization Monitor affiliate campaign performance on a daily basis. Track key metrics including: GMV Revenue ROAS Conversion Rate Cost Per Sale (CPS) Commission Efficiency Identify optimization opportunities and recommend actions to improve results. Data Analysis & Reporting Prepare campaign performance reports and post-campaign analyses. Generate insights from affiliate and commerce data. Present findings and recommendations to internal teams and clients. Market & Competitor Research Monitor affiliate marketing trends, platform updates, and competitor activities. Identify growth opportunities through emerging creators, content formats, and commerce solutions. Stay updated on TikTok Shop, Shopee, Lazada, and other commerce ecosystems. Cross-Functional Collaboration Work closely with: KOL & Creator Teams Media Teams E-commerce Teams Client Service Teams Data & Analytics Teams Ensure seamless integration between affiliate, content, and commerce strategies. QUALIFICATIONS: Experience 1–3 years of experience in: Affiliate Marketing E-commerce Digital Marketing Performance Marketing Agency experience is preferred. Skills & Competencies Strong analytical and problem-solving skills. Knowledge of affiliate platforms and tracking systems. Strong understanding of social commerce and creator ecosystems. Excellent communication and stakeholder management skills. Proficient in Excel, PowerPoint, and reporting tools. Ability to work in a fast-paced environment and manage multiple projects simultaneously. Language Fluent in Thai and English (written and spoken). WHAT WE OFFER: At Publicis Groupe Thailand, we are committed to providing our employees with a rewarding and fulfilling work experience. In addition to a competitive salary, we offer a range of benefits, including: Comprehensive health and wellness program Generous holiday and leave entitlements Opportunities for professional development and career growth Collaborative and innovative work environment Social and team-building activities ABOUT US: Publicis Groupe Thailand is a leading global advertising and communications network, delivering integrated solutions across a wide range of industries. With a diverse portfolio of iconic brands and a strong presence in the Asia-Pacific region, we are committed to driving innovation and creating impactful campaigns that deliver exceptional results for our clients. Join our dynamic team and be a part of the exciting future of the industry. Apply now for this exciting opportunity!