Business Strategy & Operations Associate

About the role You will play a critical role in SHOPLINE's operations in the Hong Kong market, acting as the operational backbone for cross-functional teams (Sales, Marketing, Merchant Success, etc). This is a highly hands-on, execution-focused role designed for a self-starter who can independently manage sales performance data, ensure process compliance, and maintain CRM hygiene. Key responsibilities Spearhead end-to-end data preparation for periodic commission settlements, performance tracking, and partner evaluation Collaborate with Senior Management and Team Leaders to manage budget, monitor execution, and ensure efficient resource allocation Assist in foundational financial modeling and data analysis to support the design of sales incentive schemes, OKRs, and ROI strategies Maintain and optimize foundational business dashboards to track trends and team KPIs Ensure smooth operation of the end-to-end sales process (Lead-to-Revenue), serving as the primary operational liaison for cross-functional alignment Execute monthly system reconciliations (Salesforce vs. internal platforms) and proactively resolve data anomalies or compliance exceptions Maintain and update Standard Operating Procedures (SOPs), providing hands-on support to resolve bottlenecks within the daily sales process Administer routine Salesforce operations, including user access management, system configuration, and data accuracy Drive CRM data hygiene through regular pipeline reviews, lead lifecycle management (MQL to SQL), and data archiving Create visual reports and presentation materials to convey operational metrics to company leadership About you Bachelor's degree or equivalent, with a background in finance, consulting, or business analytics preferred Minimum of 3 years of hands-on, independent execution experience in Sales Operations, Revenue Operations, or a related analytical role, preferably within a SaaS company Strong proficiency in CRM administration (Salesforce preferred) and advanced data analysis/visualization tools Demonstrated interest in exploring and leveraging AI analytical tools and automation to drive operational efficiency Excellent communication and cross-functional teamwork skills; highly detail-oriented with a proactive problem-solving mindset Proficiency in project management and data analysis tools Familiarity with the lead-to-MQL-to-SQL-to-Close-Win process Essential financial and budget management experience Fluent in English and Chinese