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Brand Manager- Beauty

Central Retail Corporation · Khlong Toei, Bangkok

📅 11/08/2026
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Key Roles and Responsibilities: Fully responsible and manage P&L and EBIT of the brand in the portfolio Plan and manage a set of KPI’s to achieve overall budgets, including sales, margin, inventory, markdown costs, provision management, staff costs, and OTB budget Lead all functions in the brand under responsibility, including of sales, operation, marketing & CRM, product sourcing and strategy, visual merchandising, stock management and business expansion, are in line with the principal alignment Plan and oversee all aspects of products and marketing initiatives and activities such as the setting of style and brand guidelines as well as brand vision and value proposition Ensure effective product placement relative to market opportunity Lead and understand consumer behaviors including analysis of competitive brand and product, and sales forecasts and relevant financial reports, to support brand and product management effectively Understand and drive retail concept “Omnichannel” for applying in own function to improve and enhance productivity and sales growth Forecast, monitor, and analyze sales, promotion, and inventory performance Collaboratively cross-functionally with key stakeholders inside and outside e.g. Marketing, Sales Operation, Finance, Supply Chain, and Brand Principle Lead and manage a team to ensure high and effective performance Qualifications: Bachelor’s degree in business, Advertising, and Marketing, Economics or related field Minimum of 7-10 years of experience and team management Have excellent written and verbal communication skills Analytical skills, creative, innovative, business and entrepreneur mindset Have budget-management skills
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