🎁 Before you apply, rehearse this interview. Create your free WorkMundi account and get an Interview Training on HelpsYouSpeak — no cost, no card. I want my training →
About the Role We are building a new B2B/B2R e-commerce marketplace platform. We're looking for an Acquisition Marketing Lead to design and drive our user and merchant acquisition strategy across both the demand side (buyers) and supply side (smaller brands/distributors), working closely with our in-house media and creative team. Job Description Develop acquisition strategy covering both demand (long-tail buyers) and supply (long-tail brands/distributors) Define target audiences and messaging for both consumer-facing (buyer) and merchant-facing (supplier/brand) segments Plan channel mix across online (performance ads, content, referral) and offline (roadshows, sales agent networks, community events) Brief and manage the in-house media/creative team on campaigns, content direction, and creative review Build and manage a sales agent network and offline acquisition initiatives (roadshows, booths) Track and manage marketing qualified leads (MQLs); hand off strategic leads to the Business Development team Oversee social media strategy and manage relationships with KOLs/creators/media partners Monitor and report on performance KPIs across both buyer and supplier acquisition Collaborate cross-functionally with BD, Community, and Product teams Job Requirements Bachelor's degree in Marketing, Communications, Business, or a related field Prior experience in user/merchant acquisition for a platform or marketplace business (e.g., e-commerce, ride-hailing, food delivery, fintech) — both online and offline channels Understanding of two-sided marketplace dynamics (the "chicken-and-egg" growth problem) 3-5 years of experience in growth/acquisition marketing, ideally within platform/marketplace businesses Experience managing external agencies or media teams Able to give clear creative feedback and direction to agencies (a strong sense of taste is required; a creative direction background is not necessary) Comfortable working across both B2B and B2C messaging Data-driven, comfortable with funnel metrics (MQL, CAC, conversion rate) Familiar with social media management tools and basic CRM/marketing automation
Here's where they are, who's hiring them, and what to say in your interview.
27.322Jobs
5.920SG
62%EN
Singapore alone has 5,920 of them. India has 3,543. The US has 2,443. If you're looking at a marketing role, geography matters: check WorkMundi's location filters to see which regions match your visa status and timezone. Don't apply everywhere; apply where you can actually work.
Four employers are posting at scale: SIMPLE RECRUIT (1,205 jobs), ROYAL ORG PTE. LTD. (795), SKILLMATCH RECRUITMENT (435), and jobgether (371). If you see a job from one of these names, you're looking at a company that hires marketing roles repeatedly. That's a signal of stability—and a chance to learn their hiring patterns across multiple openings.
In your interview, expect this question: 'Tell us about a time you measured the success of a campaign.' Marketing hiring managers ask this because they want proof you think in metrics, not hunches. Come with a real example—conversions, clicks, revenue, engagement rate, cost per acquisition—pick the metric that mattered most. Show you track what you do.
16,882 of these 27,322 job ads have text written in English. That's the ad itself, not necessarily the language the job requires. Read the job description carefully to confirm what languages the role needs.