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About the role Cultivate the bank's overall strategic objectives to assist in formulating products planning and development. Coordinate, plan, and drive the implementation of various business initiatives, lead the team in execution, and conduct timely performance reviews Key responsibilities Conduct market research and demand analysis for wealth management products Develop and refine the wealth management asset allocation framework to enhance professional guidance on asset allocation strategies Plan the overall retail wealth management brand, formulate and execute marketing campaigns to enhance brand influence and market share About you Degree holder or above in Business Administration or Banking or related disciplines or equivalent qualifications at HKQF level 5 Qualified under SFO for carrying out Regulated Activities Type 1, 4 and qualified as MPF and Insurance Intermediary At least 10 years of experience in retail banking, including a minimum of 3 years in a management role Familiarity with wealth management products and relevant regulatory laws and regulations