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Overview The Marketing Executive/Supervisor is responsible for planning, executing, and delivering end-to-end marketing initiatives for The North Face, covering the full process from ideation → production → communication → measurement. This role is highly hands-on, with the ability to execute independently, minimize reliance on agencies, and ensure brand quality aligns with global guidelines while being relevant to local market insights. Key Responsibilities Campaign & Project Execution (Hands-on) · Plan and execute marketing campaigns across brands, products, retail, digital, and event channels. · Localize global campaign toolkits and concepts for the Thai market. · Manage projects end-to-end, including briefing, execution, delivery, and post-campaign wrap-up. · Control timelines, budgets, and quality standards for each project. Content & Creative Production (In-house First) · Conceptualize and produce content independently for social media platforms (Instagram, Facebook, TikTok, LINE OA). · Develop campaign key messages, captions, and storytelling. · Manage retail communication materials such as POP and in-store messaging. · Coordinate with photographers, videographers, and designers (freelance or internal). · Execute basic creative work independently, including content layout, simple artwork, and shoot briefing. Digital & Performance Marketing (Execution-driven) · Plan and manage basic digital media execution independently (e.g. boosted posts, basic ads, influencer seeding). · Collaborate with E-commerce, Marketplace, and Retail teams to drive sales performance. · Analyze campaign performance using real data (reach, engagement, sell-through). Influencer / Athlete / Community Marketing · Select, manage, and coordinate with influencers, athletes, and outdoor communities. · Plan and execute community activities such as run clubs, hiking, and trail events. · Ensure brand image and tone of voice are consistent with The North Face brand DNA. Retail & Trade Marketing · Support retail marketing activities such as store openings, visual merchandising campaigns, and seasonal promotions. · Work closely with Retail and Sales teams to connect marketing initiatives with sell-out results. · Audit and improve in-store execution to ensure alignment with brand standards. Agency Management (When Needed) · Engage agencies only when necessary (e.g. large-scale production or media scaling). · Write clear briefs, manage execution, and professionally evaluate agency performance. · Avoid dependency on agencies for strategic thinking or decision-making. Reporting & Continuous Improvement · Prepare practical and actionable campaign performance reports. · Analyze insights and apply learnings to future initiatives. · Confidently discontinue ineffective activities and scale what works. Key Skills & Competencies Must-Have · Strong hands-on and self-driven working style. · Ability to independently manage projects end-to-end without relying on agencies. · Solid understanding of both brand building and commercial outcomes. · Strong multitasking and project management capabilities. · Clear communicator with decisive decision-making and ownership of results. Technical / Practical Skills · Content creation and storytelling. · Basic design skills and creative sensibility. Digital and social media execution · Campaign planning and budget control. · Data interpretation (advanced analytics not required, but strong practical understanding is essential). Experience & Background · 2–4 years of experience in Marketing, Brand, Digital, or Retail roles. · Experience with Fashion, Outdoor, or Lifestyle brands is a strong advantage. · In-house, startup, or lean team experience is preferred. · Proven portfolio or real case studies with hands-on execution (not coordination-only roles). Desired Mindset · “Execute first, optimize later” rather than waiting for perfection. · Think and act like a brand owner, not just a coordinator. · Respect brand DNA while understanding local market realities. · Open to learning, experimentation, and continuous improvement. Success Metrics · On-time delivery of campaigns with high execution quality. · Improved engagement, awareness, and sell-through performance. · Reduced agency costs without compromising quality. · Retail and Sales teams can effectively leverage marketing outputs. · Strong, consistent, and clearly defined brand image.
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27.322Jobs
5.920SG
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Four employers are posting at scale: SIMPLE RECRUIT (1,205 jobs), ROYAL ORG PTE. LTD. (795), SKILLMATCH RECRUITMENT (435), and jobgether (371). If you see a job from one of these names, you're looking at a company that hires marketing roles repeatedly. That's a signal of stability—and a chance to learn their hiring patterns across multiple openings.
In your interview, expect this question: 'Tell us about a time you measured the success of a campaign.' Marketing hiring managers ask this because they want proof you think in metrics, not hunches. Come with a real example—conversions, clicks, revenue, engagement rate, cost per acquisition—pick the metric that mattered most. Show you track what you do.
16,882 of these 27,322 job ads have text written in English. That's the ad itself, not necessarily the language the job requires. Read the job description carefully to confirm what languages the role needs.