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Performance Marketing Assistant Manager

gettgo Insurance · Huai Khwang, Bangkok

📅 13/08/2026
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Key Responsibilities Performance Marketing Plan, execute, and optimize digital marketing campaigns across channels including Facebook, Google, TikTok, LINE, and other paid media platforms. Monitor and analyze campaign performance metrics such as CTR, CPC, CPA, ROAS, and conversion rate. Manage advertising budgets to maximize campaign effectiveness and ROI. Conduct A/B testing and continuously optimize campaigns for better performance. Coordinate with creative and content teams to develop campaign assets. Prepare campaign performance reports and actionable insights. Marketplace Management Manage and optimize online marketplace platforms such as Shopee, Lazada, TikTok Shop, and other E-commerce channels. Monitor sales performance, traffic, conversion, and campaign results across marketplace platforms. Coordinate marketplace campaigns including promotions, vouchers, flash sales, and platform activities. Manage product listings, pricing, and content accuracy. Analyze competitor activities, pricing strategies, and market trends. Work closely with operations and customer service teams to ensure smooth order fulfillment and customer experience. End-to-End (E2E) Campaign Management Handle end-to-end campaign execution from planning, implementation, optimization, to post-campaign analysis. Coordinate with internal stakeholders and external agencies/vendors to ensure smooth project execution. Support customer acquisition, lead generation, retention, and conversion strategies. Ensure campaigns are delivered within timeline and budget. Prepare reports and presentation materials for management review. Qualifications Bachelor’s degree in Marketing, Business Administration, E-commerce, or related field. 3–5 years of experience in Performance Marketing, Marketplace, or Digital Marketing, preferably within the insurance industry. Hands-on experience with Meta Ads, Google Ads, TikTok Ads, Shopee Ads, Lazada Sponsored Solutions, or related platforms. Strong analytical and data interpretation skills. Understanding of E-commerce operations and customer journey. Good project management and coordination skills. Able to work in a fast-paced environment and manage multiple tasks. Experience in E-commerce, Retail, Insurance, or Startup business. Familiarity with GA4, Looker Studio, CRM tools, or Marketing Automation. Knowledge of SEO, SEM, and conversion funnel optimization. Compensation & Benefits Permanent / Full-time position. Performance-based bonus (subject to company performance). Provident Fund. Social Security Fund in accordance with Thai regulations. Group health and life insurance coverage. Annual leave and public holidays in accordance with company policy. Birthday Leave. Employee discount on company products. Opportunities for professional development and career advancement.
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