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1) Sales Management • Plan and drive sales performance to meet established KPIs and targets. • Analyze sales data, report results, and adjust strategies accordingly. • Coordinate with relevant teams to plan promotions and sales-boosting activities. • Manage inventory (stock) to ensure adequate supply while preventing overstocking. • Plan branch expansion—including both standalone stores and "shop-in-shop" (partner-hosted) locations—in alignment with company policy. • Determine and evaluate branch-level P&L, balancing revenue and expenses to ensure profitability. • Analyze sales data and adapt sales strategies to better suit specific customer segments. 2) People Management • Train and develop front-line staff to meet company SOP standards, including their image. • Schedule staff work shifts to suit the customer volume in each branch. • Regularly evaluate performance and provide coaching and guidance, as well as foster a growth mindset in employees. • Create motivation and a positive work environment, and build teamwork. • Coordinate the control of inventory withdrawals, returns, and monitor employee performance, including discipline and financial integrity. 3) Service Management • Control customer service standards (Technician Service Standard). • Solve problems and manage complaints (Complaint Handling). • Create a good customer experience (Customer Experience). • Control and reduce the risk of service errors. The customer's machine is damaged. • Take care of the storefront's appearance and neatness. • Plan work. of the technician in accordance with the SOP set by the company. • Develop modern tools and create maximum service income. 4) Store Operations • Oversee store orderliness, cleanliness, and merchandise arrangement (Visual Merchandising) • Control costs and monitor income and expenses • Verify the accuracy of cash and financial documents • Adhere to company policies and safety standards • Plan branch operations to ensure consistency and adherence to standardized SOPs • Develop and source suitable POS systems 5) Business Strategy and Development • Analyze the market and competitors • Propose ways to improve the store or services • Plan for expanding the customer base and building relationships with loyal customers