Social Media Senior / Manager

Qualifications & Experience Bachelor's degree in Communication Art, Advertising, Digital Advertising Marketing or Related field. 2–4+ years of experience in Social Media and Digital Marketing roles. Strong understanding of major social media platforms, with hands-on experience managing LINE OA (Content, Data, LINE Sticker and LAP), TikTok, X (Twitter), Instagram, and Facebook accounts preferred. Experience in analyzing social media performance and data insights to optimize content and campaign effectiveness is an advantage. Proficient in Microsoft Office (Word, PowerPoint, Excel); familiarity with design tools such as Photoshop, Illustrator, Canva, Figma, and AI tools is a plus. Strong awareness of digital marketing trends and social media best practices. Knowledge and interest in the fashion and luxury industry is highly preferred. Strong teamwork and interpersonal skills, with the ability to collaborate across teams. Excellent command of both written and spoken English and Thai.* Positive attitude, proactive personality, and able to work under pressure, tight deadlines, and manage multiple projects simultaneously. Strong organizational skills with excellent time management abilities. Tasks & Responsibilities Manage brand social media accounts across platforms including LINE OA, X (Twitter) and Instagram, ensuring consistent brand voice and presence. Oversee social media communities and develop communication strategies to enhance brand awareness, maintain a positive brand image, and attract new customers. Conduct research on current social media trends, benchmark insights, and audience behavior to inform content and campaign strategies. Develop and execute social media strategies (O2O Activation) aligned with overall business and brand objectives. Create content strategies to drive brand awareness, engagement, and community growth for brand-building purposes. Write and localize captions and messaging for social media and campaign materials. Define campaign objectives and monitor, analyze, and report on social media performance. Stay updated with the latest social media trends, digital tools, and design applications. Create, curate, edit, publish, and distribute engaging content across all platforms to support brand building. Prepare detailed performance reports for stakeholders, including key insights, campaign results, and strategic recommendations for future improvements. Submit reports in accordance with brand requirements and timelines. Monitor and analyze competitor activities, providing monthly updates and insights. Support other special projects as assigned by the team or brand Benefits Social security 20 days public holiday 30 days sick leave 3 days business leave maternity leave Annual leave of 10 days per calendar year, pro-rata to start month (1 year employee) Health insurance (1 year employee) Yearly KPI performance review and other Special benefits from company Office near BTS and MRT (by walking) Group Z International Sarasin Place, Ratchadamri, Lumpini, Pathumwan, Bangkok 10330 Visit : http://www.zcommunicationz.com