Senior Product Executive (Gadgets & IT Accessories)

Roles and Responsibilities : Create and implement the Device product portfolio strategy Design and implement merchandising strategies to enhance the visibility of Interband products in retail stores. Set Sales Target for each campaign and collaborate with relevant parties to achieve business goals. Determine the assortment, minimum stock, and planogram for each shop type to ensure compliance with Interband standards and achieve sales targets. Product Launch planning Ensure end-to-end process for new product launch preparation, including sales target, working capital, revenue unit and demo forecast and in-store visibility. Plan and execute promotional campaigns to stay competitive in the market. Coordinate with Supply Chain, Retail Operations, and Marketing team to ensure smooth Interband product launches. Monitor and Analyze performance and sales data, implementing actions to stay competitive in the market and achieve business goals. Manage pricing structure, credit notes, and gross profit (GP) to optimize financial performance Set the Retail price and Cost structure for each channel. Keep track of price protection and credit notes to update RRP and costs in the system. Manage gross profit to ensure alignment with KPIs. Stock and Inventory Management Work closely with supply chain teams to maintain optimal stock levels and ensure product availability to support go-to-market (GTM) initiatives, marketing campaigns, sales activities, and overall revenue generation. Oversee the device lifecycle and balance stock provisions to align with key performance indicators (KPIs). Sales Performance Monitoring Analyze sales performance data and prepare sales reports for the direct supervisor. Monitor key KPIs, including revenue, profit margins, and stock balance. Ensure alignment between sales goals and organizational objectives. Leverage performance data to forecast future sales and set achievable targets. Develop strategies to enhance market position and improve sales results. Collaborate with marketing, operations, and finance teams to align sales strategies with overall business objectives. Qualification : Bachelor's degree of Business Administration, Marketing or related Experience Product marketing management 2 years in related industries or other competitive company Comprehensive understanding of marketing to consumer markets Strong business management, analytical, decisive, and action-oriented Must possess the ability to work in a fast-changing environment while possessing a sense of urgency Strong organizational, technical and analytical skills with keen attention to detail Be able to analyze market information and provide the best strategic business plan for the product category.