Campaign Operations

Key Responsibilities : 1. Campaign Setup & Execution Set up and configure e-commerce campaigns in the campaign management/admin system. Support setup of campaign mechanics, promotion rules, product selections, campaign periods, and conditions . Set up and maintain platform coupons, discount codes, and promotional mechanics . Ensure all campaign information is accurately configured according to the approved campaign brief. Conduct pre-launch checks and UAT to ensure campaign mechanics work correctly before going live. Monitor campaign execution and promptly escalate any operational or technical issues. 2. In-App Visibility & Merchandising Coordinate and set up campaign visibility across relevant in-app placements , such as homepage banners, campaign pages, promotional zones, and other visibility modules. Ensure campaign content and visibility are launched according to the agreed campaign calendar. Coordinate with Content, Graphic Designer, and relevant teams to ensure campaign assets are ready and correctly implemented. 3. Campaign Monitoring & Reporting Monitor campaign performance and campaign setup status during campaign periods. Track key campaign metrics such as sales, orders, coupon usage, redemption, and traffic . Support daily/weekly campaign performance reports and identify basic issues or abnormalities. Maintain campaign trackers, setup records, and documentation. 4. Cross-functional Coordination Work closely with Campaign Marketing, Commercial, Product, Graphic Designers, and Operations teams to execute campaigns smoothly. Follow up on campaign setup requests and ensure tasks are completed within agreed timelines. Escalate campaign issues, system errors, or setup discrepancies to the relevant teams. 5. Process Improvement Identify recurring operational issues and propose improvements to campaign setup processes. Help improve campaign operation workflows, checklists, and documentation. Maintain a high level of accuracy and reduce campaign setup errors. Qualifications : Bachelor's degree in Business, Marketing, E-Commerce, Digital Marketing, or related fields. 1–2 years of experience in E-commerce, Campaign Operations, Marketplace Operations, or Digital Marketing. Hands-on experience with e-commerce campaign setup, promotion setup, coupon setup, or campaign management is highly preferred. Familiarity with e-commerce platforms such as Shopee, Lazada, TikTok Shop, LINE, or other marketplace/platform systems is a plus. Good understanding of e-commerce campaign mechanics and promotional campaigns. Strong attention to detail and ability to work with large amounts of campaign information. Good coordination and communication skills. Able to manage multiple campaigns and deadlines simultaneously. Comfortable working with Excel / Google Sheets; experience with data reporting or dashboards is a plus. Proactive, responsible, and willing to learn