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Achieve or exceed target levels of sales in terms of volume, value and profit. Lead development and execution of customer marketing plans that deliver on channel, profit/volume plan, market share goals and meet customer objectives. Leading customer governance process; top-to-top, joint business planning and business review. Creating program through the translation of strategic plans into sales strategies to achieve sales plan, product mix and profit objectives. Manage spending within given budget. Manage and control in-store execution to achieve the trade standards. Develop and gain agreement for and implement sales plan by key account customers. Manage the development of customer business strategy and annual plan to be in line with the company’s objective and channel strategy. Develop and manage trading term for negotiation with customers to be in line with company strategy and within assigned budget. Key Competencies Accountability and high ownership. Strong analytical skills. Good communication and relationship building skills Competent in selling & negotiation skill Strong leadership and teamwork. Work well under pressure. Specification Bachelor’s degree in Marketing, Business Administration or related field Have at least 3 years working experiences in FMCG industry with account in Modern Trade Channels