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Key Responsibilities Plan and execute TikTok live streaming operations , including live content, product selection, scripts, and live room management. Develop engaging live stream content and marketing campaigns to increase traffic, engagement, and sales conversion. Monitor live stream performance and analyze data to identify issues and optimize content, traffic, and conversion. Coordinate pre-live, live, and post-live operations to ensure smooth execution. Manage and develop the live stream host/streamer team , including recruitment, training, performance evaluation, and team building. Track and resolve issues during live streams and provide operational solutions and improvement strategies . Establish and improve live stream processes and operational standards . Key Qualifications Bachelor’s degree or above in E-commerce, Marketing, Social Media Marketing , or related fields. 1–3 years of experience in E-commerce Live Streaming , preferably with TikTok. Strong knowledge of TikTok live streaming, traffic operations, and content operations . Strong data analysis skills with good Excel skills; Power Query is a plus. Experience in managing, training, and developing live stream hosts/streamers . Good English communication skills ; overseas work experience is a plus. Strong communication, analytical, problem-solving, and coordination skills . Self-motivated, responsible, adaptable, and able to work under pressure .