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MARKETING MANAGER/ASSISTANT MANAGER

MST Golf Sdn Bhd · Bang Na, Bangkok

📅 09/08/2026
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This role is ideal for someone who thrives in a fast-paced, entrepreneurial environment and is excited by the challenge of building a brand presence from the ground up. You will play a pivotal role in shaping our go-to-market strategy, executing local campaigns, and driving both brand awareness and retail performance across multiple touchpoints. You will work closely with regional teams but will also need to make independent, on-the-ground decisions to move quickly and effectively in the Thai market. Key Responsibilities: Develop and localize integrated marketing strategies in alignment with group branding and commercial objectives Plan and execute end-to-end campaigns across retail, digital, social media, events, and partnerships to drive customer engagement and conversion Act as the brand custodian in Thailand, ensuring consistent messaging while adapting creatively to local culture and consumer behaviour Collaborate cross-functionally with sales, merchandising, e-commerce, operations, and regional marketing to drive store traffic and performance Manage and optimize the marketing budget; track and report campaign KPIs and ROI Build and manage local vendor and agency relationships (media, production, influencers, etc.) Oversee in-store visuals and retail-level marketing activations Create or adapt content, promotional materials, and storytelling assets for the Thai market Identify local brand ambassadors or partners to strengthen market relevance Provide regular updates and insights on local trends, competitors, and opportunities to the regional team
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