Manager, Brand Management

Job responsibilities: Handle communications with external organizations Assist in planning, organizing and implementing brand building projects and activities Participate in daily brand promotion projects, identify event highlights, draft press release, and coordinate follow-up publicity Assist in drafting relevant reports for the senior management Assist in identifying, analyzing, monitoring, and reporting daily reputation risk incidents; Coordinate and support relevant teams in effectively carrying out brand promotion activities Coordinate vetting of all internal and external promotion materials and collaterals such as advertisements, advertorials, pamphlets, brochures, online advertisements and act as gatekeeper to ensure compliance of internal guidelines and statutory requirements Requirements : Degree holder or above in Business Administration, Marketing, Public Relations or related disciplines or equivalent qualifications at HKQF level 5, Proficient in written Chinese and English Strong in advertising, event and project management Detail-minded and with good communication, interpersonal and organization skills Able to work under pressure and meet tight deadlines Candidates with excellent written communication skills will be an advantage Candidate with less experience will be considered as Deputy Manager, Brand Management. "Data held by the Bank relating to employment applications will be kept confidential and used only for consideration of applications. The bank may also refer suitable applicants to other vacancies within the Group. All personal data of unsuccessful applicants will be destroyed after the recruitment exercise. A copy of Personal Information Collection Statement is available upon request."