Brand Manager

Responsibilities: •Formulate the Changan brand development strategy for the Thailand market, ensuring alignment with the company's overarching strategy. • Develop a dynamic rolling plan for Changan brand development in Thailand, guided by the established brand strategy. • Take the lead in brand communication, public relations, content creation, online operations, intellectual property creation, and the strategic execution of large-scale events. • Establish a comprehensive local supply resource library, complete with corresponding rating standards. • Foster and enhance team capabilities through effective cultivation and development initiatives. • Successfully fulfill any additional tasks delegated by leadership. •Participate in a variety of ad-hoc projects. Qualifications: Bachelor’s degree in any field. • Over 10 years of extensive experience in domestic and international brand strategy, planning, and management operations across various industries including automotive, digital, and luxury. • Proficiency in both written and spoken English or Chinese communication. • Exceptional market research capabilities, including brand strategy research and brand system construction. • Demonstrated expertise in international brand management and cross-cultural communication. • Advanced proficiency in Microsoft Office applications. • Strong teamwork skills, with a proven track record of responsibility and dedication. • Ability to apply innovative working methods to effectively solve problems.