E-commerce Specialist / Shopify Specialist (DTC Brand)

Job Description (職位描述): About Us We are a growing Hong Kong-based e-commerce brand focusing on DTC global expansion. We are looking for a passionate and data-driven Shopify / E-commerce Specialist to join our team in Kwun Tong. Key Responsibilities (工作職責): Shopify Store Management: Manage daily operations of our Shopify store, including product listings, page layout optimization, inventory, and conversion rate optimization (CRO). SEO & Content Marketing: Conduct keyword research, optimize site structure, and write/edit engaging blog posts/articles to drive organic traffic. Traffic & Promotion: Monitor website analytics (Google Analytics) and collaborate on digital marketing activities (Google Ads/Social Media) to grow traffic. Visual & Content Creation: Basic graphics updating for banners and product landing pages to ensure a high-converting brand image. Requirements (職位要求): Proven experience in operating and managing Shopify independent stores. Strong knowledge of Google SEO , site optimization, and content creation (English blog/article writing). Fluent in English (written and spoken) as it will be the primary working language for content and overseas marketing. Bonus / Plus: Hands-on experience with Photoshop, Canva, or Illustrator for basic graphic design and visual polish. Self-motivated, data-driven, and detail-oriented. Must hold a valid Hong Kong work identity (Local / IANG / Top Talent Pass / TTPS welcomed). Work Location & Salary (工作地點與待遇): Location: Kwun Tong, Hong Kong (Near MTR) Employment Type: Full-time Salary: HKD 20,000 - 26,000 / month + Performance Bonus