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E-commerce & Digital Marketing Specialist

Classroom Publications Ltd · Kwun Tong District

📅 06/08/2026
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We are now looking for candidates with experience in operating e-commerce platforms and executing digital marketing activities in Hong Kong. Join this challenging opportunity with diverse work. Key Responsibilities Marketing Campaign Support Execute digital marketing campaigns and promotional activities Support marketing communications across social media, website and EDM channels Execute marketing plans to support marketing objectives and drive sales Execute tracking campaign performance and results Social Media and Content Marketing Create short-term videos and visual content for social platforms, such as Instagram, Facebook, Threads and Rednote; Plan and manage content calendars to maintain consistent brand communication; Monitor content performance and assist in improving engagement and reach EDM & Website Content Prepare EDM campaigns including layout, visuals and basic copy support; Execute EDM Campaigns with segmentation and scheduling; Maintain website content including product pages, blogs and promotional banners; Support basic SEO optimization Content Production and Influencer Coordination Coordinate with photographers and production partners for photoshoots; Follow up on content production and retouching; Coordinate influencer / KOL collaboration Marketing Projects Support other marketing initiatives and cross-functional projects when required; Assist in coordinating live-stream campaigns and other marketing activities Qualifications and Skills Required High Diploma or above in marketing, communications, or related discipline; Minimum 3 years or above of relevant experience; Intermediate video shooting and editing skills are required; Intermediate to solid design skills are required, such as using Canva, Photoshop or Illustrator; Strong understanding of social media content trends and digital storytelling is required; Basic knowledge of website content management and SEO is an advantage Please apply with a detailed resume and the expected salary by email ( recruit@classroom.com.hk ).
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