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Location: East Brand, Integrated Marketing & Strategic Planning Contribute to the development of annual integrated marketing plans that reinforce the organisation’s brand positioning and align with its commercial priorities. Oversee key marketing portfolios, including venue campaigns, concerts and live entertainment, sustainability initiatives, and selected seasonal or thematic campaigns. Provide direction on campaign messaging, creative development, and marketing execution across paid, owned, and earned channels. Manage campaign budgets, resources, schedules, governance processes, and performance reporting. Corporate Communications & Public Relations Lead corporate communications and public relations strategies to enhance the organisation’s reputation among the media, industry stakeholders, partners, and the public. Develop key messages, press materials, executive communications, media responses, FAQs, and statements for issues management. Establish and maintain relationships with media representatives, PR agencies, government-linked stakeholders, industry associations, and strategic partners. Support reputation management and crisis communications while ensuring consistent corporate narratives across internal and external channels. Content & Digital Marketing Contribute to the organisation’s content strategy and editorial calendar across its website, social media platforms, eDMs, and corporate communication channels. Review and guide the development of engaging long- and short-form content, including website copy, articles, case studies, brochures, factsheets, sales materials, presentations, and digital campaigns. Coordinate with designers, photographers, videographers, agencies, and content creators to deliver high-quality marketing and communications assets. Manage initiatives involving influencers, key opinion leaders, media organisations, and content partners. Support the organisation’s sustainability communications, including messaging frameworks, award submissions, and external storytelling initiatives. B2B Lead Generation & Commercial Marketing Lead the planning and delivery of B2B demand-generation campaigns that support sales pipeline growth across corporate events, exhibitions, meetings, and venue hire. Work with Sales leaders to develop tactical campaigns and targeted industry initiatives aimed at generating qualified leads. Support international trade shows, industry events, and business development activities through strategic campaign planning, promotional content, and marketing collateral. Digital Channels & Performance Support the optimisation of digital marketing channels, including social media, website, SEO, SEM, and email marketing. Partner closely with the Digital Marketing Manager to establish and monitor key marketing metrics, including campaign ROI, website traffic, lead quality, database growth, engagement, and marketing’s contribution to the sales pipeline. Partnerships & Stakeholder Management Identify, develop, and manage strategic marketing and communications partnerships that improve visitor experience, strengthen brand visibility, and create commercial opportunities. Collaborate with tenants, event organisers, sponsors, media partners, and other external stakeholders on joint initiatives that increase footfall and enhance reputation. Build effective working relationships with internal stakeholders across Sales, Commercial Partnerships, Operations, and leadership to deliver coordinated campaigns and aligned communications. Manage external agencies, business partners, vendors, and production partners as required. Maintain consistency in branding, messaging, and corporate narratives across all marketing and communications touchpoints. Provide guidance to team members, agencies, and cross-functional stakeholders to improve the quality and effectiveness of marketing and communications delivery. Assist with other marketing, communications, and commercial initiatives as assigned. Key Requirements Degree in Marketing, Communications, Business or a related discipline At least 8 years of experience in integrated marketing, brand marketing. corporate communications, public relations, digital marketing, or commercial marketing Experience planning and executing integrated marketing campaigns across digital and offline channels Excellent copywriting, storytelling, stakeholder management, media relations and communication skills Strong project management skills with the ability to manage multiple priorities simultaneously Comfortable working with marketing analytics and campaign performance metrics Highly experience in B2B marketing JOB-01062 All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits. Kindly email your resume in a detailed Word/pdf format to roger.lee @peopleprofilers.com We regret that only shortlisted candidates will be notified People Profilers Pte Ltd EA Registration Number: R25127279 EA license number 02C4944 EA Personnel: Lee Kah Yung (Roger)
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Four employers are posting at scale: SIMPLE RECRUIT (1,205 jobs), ROYAL ORG PTE. LTD. (795), SKILLMATCH RECRUITMENT (435), and jobgether (371). If you see a job from one of these names, you're looking at a company that hires marketing roles repeatedly. That's a signal of stability—and a chance to learn their hiring patterns across multiple openings.
In your interview, expect this question: 'Tell us about a time you measured the success of a campaign.' Marketing hiring managers ask this because they want proof you think in metrics, not hunches. Come with a real example—conversions, clicks, revenue, engagement rate, cost per acquisition—pick the metric that mattered most. Show you track what you do.
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