Social Media Strategist

Company Description Bruno Milano is building the next big watch brand. We're a fast-growing D2C watch brand focused on premium design, quality craftsmanship, and honest pricing — live across Amazon, Flipkart and Myntra, with more channels going live shortly. Our founders bring a mix of experience in the Indian consumer and retail space — with time across Bain, ISB — plus decades of watch manufacturing experience, because we make our watches ourselves. We operate as a lean, execution-first team, obsessed with product quality, customer experience, and long-term brand building. Role Description Own the whole feed, and everyone who fills it. We want someone who runs social end-to-end — strategy, creators, content, and the calendar. You'll build and manage a creator roster at scale, brief the people who make the work, and keep a high-volume content engine shipping every single day. This is a full-time, on-site role in Noida with a direct line to the founders. Watches. Obviously. What You'll Own The social calendar across Instagram, YouTube, and everywhere the brand shows up — planned, produced, and posted A creator and influencer roster at real scale: sourcing, negotiating, briefing, and managing relationships end-to-end Creator output — turning briefs into content that looks like the brand and performs like an ad The content pipeline with the video editor and graphics designer, keeping daily volume high without dropping quality Campaign and drop moments — barter, paid, and always-on, run as one plan The numbers that matter: reach, engagement, creator ROI, and the traffic social sends to our channels Trend-spotting in the watch, fashion, and lifestyle space, and turning it into content while it's still a trend Who We Want 2+ years running social and influencer marketing, ideally for a D2C or consumer brand Has personally managed a creator roster in the hundreds — this is the bar, not a nice-to-have Comfortable in a high-volume, fast environment where content ships daily Sharp on both content taste and performance numbers Hands-on — you brief, you post, you chase, you follow up Flexible on hours, because creators shoot on weekends and campaigns don't wait Why Bruno Milano Full ownership of social. Strategy, creators, and content — all of it is yours to run. A direct line to the founders. You're in the room where the calls get made, and ideas move from conversation to decision the same day. A team behind you. A video editor and an AI-first graphics designer to turn your ideas into output at speed. We make our own watches. Walk the factory floor, shape the product, and see your work on something real that people wear every day. Your work ships. Good ideas go live the same week you have them. Upside that's real. Competitive CTC with a performance-linked component that pays above band when you over-deliver. Location: Sector 2, Noida