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Marketing Manager

AltGen South Africa · Johannesburg Metropolitan Area

🌐 Remote📅 14/08/2026
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AltGen is looking for an experienced Marketing Manager to join a renewable energy company based in Johannesburg. The role will be responsible for building and managing the marketing function across Energy and Water industries. Responsibilities: Develop and execute the marketing strategy across the Energy and Water businesses Own and maintain consistent brand positioning, messaging and communication across both business units Create engaging content across social media, blogs, video, campaigns and other marketing collateral Use AI tools such as Claude, Gemini and ChatGPT to support content creation, video production and campaign execution Plan, manage and optimise Google and LinkedIn paid media campaigns to drive qualified leads Manage marketing budgets and monitor campaign performance, cost per lead and ROI Manage company websites, including landing pages, lead forms, SEO and conversion optimisation Manage GA4, Google Tag Manager, conversion tracking and UTM tracking Manage and grow the LinkedIn presence of both business units Build and manage lead-generation campaigns and ensure effective handover of qualified leads to Business Development Maintain accurate CRM data, lead attribution and campaign reporting Work closely with Business Development and other internal teams to support marketing and commercial objectives Requirements: Relevant qualification in Marketing, Communications, Business or a related field 3-5 years of experience in a Marketing role Proven experience in a hands-on B2B marketing role, covering brand, content, paid media and lead generation Demonstrable experience using AI tools such as Claude, Gemini, ChatGPT or similar for marketing and content creation Hands-on experience managing Google Ads and LinkedIn paid campaigns Experience with GA4, Google Tag Manager, conversion tracking and marketing analytics Strong content creation, copywriting and editing skills Experience managing websites, landing pages, SEO and conversion optimisation Strong understanding of lead generation, campaign performance and ROI Experience with CRM platforms such as HubSpot would be advantageous Experience within renewable energy, water, infrastructure or a technical B2B environment would be advantageous
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For people searching Marketing

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27.322Jobs
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