Creative Strategist

Job Title: Creative Advertising Specialist About the Company: Our client is a dynamic marketing firm focused on delivering innovative advertising solutions to a diverse range of clients. They specialize in crafting compelling messages that drive engagement and results, with a strong focus on eCommerce brands operating in the U.S. market. Job Description: Our client is seeking a Creative Advertising Specialist to join their team. The ideal candidate will have a strong background in creating high-performing ad creatives for eCommerce brands in the U.S. This role requires developing engaging hooks and crafting creative briefs for paid advertisements, using performance data to refine messaging, and collaborating closely with the team to accelerate the delivery of effective ads. Responsibilities: Write hooks and creative briefs for paid ads, specifically for eCommerce brands targeting the U.S. market Use performance data (CTR, CPA, ROAS, etc.) to improve messaging and creative direction Collaborate with the team to ship better ads, faster in a performance-driven environment Required Experience and Qualifications: Proven experience creating and optimizing ad creatives for eCommerce brands in the U.S. market Strong understanding of U.S. consumer behavior and direct-response marketing Experience analyzing performance data to inform messaging and creative strategy Ability to work with paid media teams (Meta, Google, TikTok, etc.) Preferred Skills: Strong background in direct-response copywriting for eCommerce Experience working with DTC brands selling into the U.S. Strong analytical skills to interpret campaign performance data Ability to work efficiently in a fast-paced, performance-driven environment Personality: Creative and innovative thinker Detail-oriented with a focus on performance and results Strong communicator and team player Software & Tools: Familiarity with advertising platforms (Meta Ads, Google Ads, TikTok Ads) and analytics tools English Level: C2 Schedule: 9-5 EST Compensation & Benefits: Payment in USD or Local Currency according to candidate's preference.