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Marketing Manager

BorderX · Seoul, South Korea

🌐 Remote📅 13/08/2026
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Please note the following before applying: The actual role title at BorderX is Global Influencer Marketing AE (1년 이상). If you have any trouble accessing the application link, please feel free to send your resume to career@borderx.com. Connecting culture and influence in the global market, and designing the way brands expand into new markets. You’ll help turn a single piece of content into real market response, and turn that response into brand growth. [Why BorderX Exist] The moment a brand crosses borders, everything changes. The language, the platforms, the way consumers feel, and the way messages resonate. BorderX is a Global Native Digital Agency that reads those differences and turns global brand growth into reality. Global by Instinct We started in Korea, but we have moved with a global mindset and instinct from the very beginning. We understand the different cultures, platforms, and consumer behaviors of each market in a multi-dimensional way, and connect that understanding to strategy and execution. Growth Partner, Not Just an Agency We don’t just execute campaigns that are given to us. We work with brands to think through where and how they can grow in each market, and propose stronger strategies and execution plans as their global growth partner. Full-Service, End-to-End We are a full-service agency that connects strategy, creative, influencer marketing, PR, media, and performance into one seamless flow. By connecting every area organically, we create one cohesive brand experience and drive more meaningful responses and results in global markets. [Get to Know BorderX] Projects — How we help brands grow globally Culture — Get a feel for how we work and grow together [What You'll Solve] The Global Brand Partnerships Team connects global influencers with the culture of each market to shape brand stories, amplify them through content, media, and PR, and turn them into real business results. For brands to grow in the global market, having a good product is no longer enough. What matters now is who the brand meets consumers through, in what context, and how that interaction leads to real response. At the center of this is influencer marketing. Influencer marketing is no longer optional. It has become an essential touchpoint between brands and consumers. However, many brands still face the challenge of translating their brand message into the cultural context of each market, and turning that into effective content and partnerships. In this role, you’ll help build the answer. How can we interpret a brand’s message through the culture and language of each market, and turn it into influencer content and campaigns that lead to real results? How can we build a more efficient and sustainable operating structure that keeps up with continuously growing project demand? How can we discover global influencer networks that fit each project and brand goal, and grow them into long-term partnership assets? [What You'll Gain] End-to-end ownership of global influencer campaigns You’ll take part in the entire campaign process, from strategy planning and influencer selection to execution coordination and performance analysis. Rather than simply supporting operations, you’ll learn how campaigns flow through real projects and grow into an AE who works with increasing ownership. Opportunities to collaborate with globally influential creators You’ll work with influential creators in global markets and experience how content you helped plan turns into real consumer response. This experience will become part of your portfolio as someone who has directly contributed to global impact. Experience building global influencer networks as long-term assets You’ll discover influential creators across different countries and platforms, and design networks that align with each brand’s goals. This will become an important career asset as you grow into a global influencer marketing specialist. [What You'll Do] Design and lead influencer campaign directions that align with global markets and brand goals. Discover influencers that fit each campaign objective, and manage key execution steps from communication to content publishing. Collaborate with cross-functional teams to align on campaign direction, timelines, and content, ensuring influencer campaigns are seamlessly integrated with broader marketing initiatives, including social media, performance marketing, and PR. Collaborate with various external partners, including MCNs, influencers, and celebrities, while expanding partnership networks. Analyze campaign performance and content response to identify insights and improve future strategies. [What You'll Bring] At least 1 year of hands-on experience in influencer marketing Business-level English communication skills [Who Thrives Here] It would be a plus if you have experience in: Planning or executing influencer campaigns targeting global markets Analyzing campaign performance data and identifying insights Collaborating in Korean in a business environment Working at a digital marketing agency, influencer marketing agency, or MCN You’ll be a great fit if you are someone who: Has experience strategically designing influencer selection and content direction based on campaign goals, budget, and resources Looks at influencers and content not only through numbers, but also through the lens of brand and culture Can prioritize clearly and move flexibly in fast-changing campaign environments Respects cultural differences and collaborates with an open mindset [The Journey to BorderX] Application Review → 1st Interview(in person) → 2nd Interview(in person) → Offer Discussion → Join BorderX Please submit your resume, portfolio, and any other relevant materials. A case study may be requested during the hiring process. We will share the result of each stage within 2 weeks, regardless of the outcome. [Life at BorderX] Work with focus and efficiency - Start and end your day in a rhythm that works for you. (Flexible working hours) - Focus from home on Tuesdays and Thursdays. (Remote work twice a week) - Work in the way that feels most comfortable and true to you. (Casual dress code) - Choose the space that best fits your condition for the day. (Flexible workspaces including lounge and cafe areas) Stay happy and healthy together - Take time to fully rest at the end of the year. (Winter break from December 25 to January 1) - Be present for important life moments. (Congratulatory and condolence leave) - Take a meaningful break after growing with us over time. (Refresh leave) - Build routines that support your well-being. (Wellness support for fitness, pilates, yoga, and more) - Share the value of time spent together. (Anniversary gift cards and retention bonuses) - Stay connected for important moments, even from far away. (Remote work support for global members) Prepared for you - Prepare the equipment you need before joining. (Welcome gift card) - Work with the device that fits your preference. (Choice of Mac or Windows OS) - Enjoy a little more space on your birthday. (Birthday half-day off and gift card) - Recharge whenever you need. (Unlimited snacks) - Receive support for available tax benefits. (SME employee income tax reduction support) Grow closer together - Share light conversations every Monday. (Morning Brew) - Have lunch with new teammates once a month. (Monthly Lunch Chat) - Spend time with your team naturally. (Team dinner support) - Bring your precious companion into your workday. (Pet-friendly office) Grow together - Experience new insights every week. (Insight trips to exhibitions, pop-ups, films, and more) - Share thoughts and inspiration with each other. (Insight Talk) - Explore recommended books freely. (In-house library, BOOX)
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