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marketing manager

Social Commerce Club · Penticton (BC)

📅 13/08/2026
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The MissionSocial Commerce Club is building a category-leading brand in social commerce and modern eCommerce growth. We're hiring a Content Manager who can run the content machine end-to-end and operate our webinar funnel so content consistently turns into qualified leads and pipeline value.This is a hands-on role for someone who can produce great long-form YouTube content (often unscripted), distribute it across LinkedIn/X, and manage the operational system that converts attention into booked calls.Success Metrics (You Own These KPIs)You are accountable for marketing outputs that drive revenue, including: Qualified leads generated (definition will be set with the CMO) Pipeline value created (qualified opportunities influenced/created) Webinar funnel performance: registrations, attendance rate, show rate, conversion to booked calls Publishing cadence + consistency (content shipped weekly, not "planned") Content Priorities (in order) YouTube long-form (main focus) LinkedIn + X (distribution + thought leadership) Shorts (YouTube Shorts / Reels / TikTok) - secondary What You'll OwnProject Management + Content Operations (Critical) Own the content + funnel calendar weekly (deadlines, dependencies, publishing dates, webinar dates) Run a tight workflow across people and tools: tasks, approvals, handoffs, asset library, file naming Coordinate with CMO and internal team to ensure execution is on-time and on-brand Maintain dashboards/tracking for content shipping + funnel KPIs Flag risks early and solve bottlenecks before they derail output YouTube Long-Form Production (Core) Own the weekly YouTube pipeline: topics, recording schedule, production checklist, publishing cadence Turn unscripted recordings into compelling videos through structure, pacing, and storytelling Light planning support: outlines, punch lists, intro hooks, titles/thumbnail direction (you don't need to design, but you need taste) Post-production: cutting, pacing, chapters, b-roll, on-screen callouts, sound cleanup Publish in YouTube Studio: titles, descriptions, chapters, tags, end screens, cards, playlists Recording + On-Set Execution (With Jordan) Film in-person 2 days/week with Jordan (studio or mobile setup depending on schedule) Own technical quality: framing, lighting, audio, backups, file handling Keep filming sessions efficient: momentum, logging great moments, capturing b-roll Capture opportunistic unscripted moments (quick takes, recaps, behind-the-scenes) Distribution Engine (LinkedIn + X) Repurpose YouTube into LinkedIn posts (strong POV, clean formatting, consistent cadence) Create X posts/threads from frameworks, contrarian takes, and key moments Build a system for re-packaging evergreen winners over time Webinar Funnel Ownership (Primary Growth Lever)Run our webinar funnel end-to-end in partnership with the CMO: Webinar topic and angle development Landing page + registration flow coordination (you don't need to build everything, but you drive it to completion) Email + reminder sequence coordination Asset creation: promo clips, posts, thumbnails/graphics briefs, talking points Post-webinar follow-up: clips, recap email, CTA to book calls, nurture sequence coordination Ensure webinars ship on schedule and performance improves month over month Shorts + Clips (Secondary) Clip long-form into shorts when it makes sense (high-signal moments + strong hooks) Maintain a backlog so shorts don't steal focus from YouTube + funnel What "Great" Looks Like in 60-90 Days Consistent YouTube publishing cadence with noticeable improvement in structure + retention A predictable filming rhythm with Jordan that doesn't create chaos Weekly LinkedIn + X distribution engine running without constant direction Webinar funnel shipping on schedule with clear KPI tracking Qualified leads + pipeline attribution improving (and you can explain what's driving it) Required Skills / Experience Proven YouTube long-form editing experience (portfolio required) Strong producer instincts: you Location Penticton , BC Work location On site Salary $ 70,000 to $ 85,000 YEAR annually Terms of employment Permanent employment Full time Starts as soon as possible vacancies 1 vacancy Source CareerBeacon #d20a196a-944a-4d48-b03a-6818819dde57 Various locations Penticton, BC
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