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We're hiring an Ads Specialist to run high-performing campaigns and turn data into business growth. 📍 Pluit, Jakarta Utara (On-site) | 🕘 Full-Time Responsibilities Plan, run & optimize ads across Google, Meta, LinkedIn & TikTok Research keywords, audiences & competitors to shape strategy Manage campaign structure, targeting, bidding & budgets Partner with design/content on ad creatives & landing pages Improve CTR, CPC, CPL, ROAS & conversion rate Generate qualified leads for Sales & BD A/B test copy, creatives & landing pages Track via GA4, GTM & Meta Pixel; deliver weekly/monthly reports with insights Use AI tools to automate reporting, ad copy testing & campaign analysis Stay current on platform updates & trends Bachelor's in Marketing, Communication, Business, IT, or related 2+ years in Digital Advertising / Performance Marketing / Paid Media Hands-on Google Ads & Meta Ads (required); LinkedIn/TikTok Ads a plus Strong in campaign optimization, lead gen & digital metrics Familiar with GA4, GTM, Meta Business Suite & conversion tracking Data-driven, budget-savvy, ROI-focused Uses AI to work smarter — automations or workflows that simplify real work Strong communicator; handles multiple campaigns at once Preferred Qualifications Background in a digital agency, software house, IT consultancy, or other service-based company Google Ads / Meta Blueprint certified Basic knowledge of SEO/GEO, CRO & marketing funnel strategies