Associate Director, Strategy (Hudson Rouge)

Who We Are VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP , the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML. WHO IS HUDSON ROUGE? Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands and is the exclusive agency of record for the Lincoln Motor Company business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices — New York, Detroit, Shanghai, Toronto, Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on creating irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us. THE OPPORTUNITY Associate Strategy Director Could this be you? Do you: Get intrigued observing human behavior? Get puzzled when people confuse data points with insights? Enjoy exploring interesting solutions to new—and timeless—problems? Love learning, and read everything and anything in your quest to explore understand? If the answer is “yes,” then you might be our next Associate Strategy Director. Read on. We’re looking for someone who: Inspires great work and strategically brings it to life Brings positive energy to everything they do - collaborating with other groups to identify and bring to life holistic, people-focused strategies across the entire audience journey Writes and delivers inspiring written and visual creative briefs Creates confidence with each and every client interaction Influences and challenge co-workers, partners and clients to help build better work Is adaptable, able to set a long-term vision, and pivot when needed Confidently and thoughtfully facilitates workshops and meetings to get the best from people Loves the energy and excitement of new business Has strong cultural understanding of what it takes to build strong brands Qualifications and experience 6+ years’ experience in a field related to strategy, insights, or planning (not necessarily brand planning) Digital & social experience Experience and interest in working and innovating with generative AI Ideally, experience working with auto brands Ideally, experience working with luxury brands The Associate Strategy Director works closely with all teams at Hudson Rouge, across Canada and the US. They will use their insightful and strategic problem-solving approach for both agency-wide integrated campaigns and specific initiatives. They will identify opportunities; help define our strategy and tactics; set goals; help assess effectiveness; and recommend how to optimize, targeting, messaging, content creation and distribution. Ideally, this strategist is someone who can work across multiple kinds of strategy, including brand, CX, data & analytics, influencer strategy, platforms and digital marketing, content creation, and social. The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. - $90,000 — $140,000 CAD We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy . California residents should read our California Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.